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OverviewEXPLORE THE LOGIC, NOT MAGIC, BEHIND INNOVATION! It is a common belief that innovation and creativity lie within the purview of genius. After reading this book you will be convinced that with a relentless focus on the user, anyone can be innovative. The book is a compilation of cases/examples from the entrepreneurial and consulting experience of the protagonist, DK. DK is a unique individual who explores and interprets the world around him through his own lenses. The stories in this book are real life stories of what happened in some situations while in some others the client did not have the risk appetite for disruption and therefore didn’t go with the solution provided. These stories will reveal how business model innovation can be logically achieved with the right focus and commitment to finding solutions to business problems. Full Product DetailsAuthor: Kaustubh DhargalkarPublisher: SAGE Publications India Pvt Ltd Imprint: SAGE Publications India Pvt Ltd Weight: 0.330kg ISBN: 9789353884017ISBN 10: 9353884012 Pages: 256 Publication Date: 01 July 2020 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Not yet available  This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release. Table of ContentsForeword by Sudhakar Nadkarni Preface Acknowledgements SECTION 1: Innovation beyond the Esoteric Looking beyond Product Innovations Thou Shall Create Win-Win Situations SECTION 2: The Logic, Not Magic, Behind Innovation Last Mile User Connect Train Your Mind on the User Don’t Just Sell What You Make; Make What Might Sell! Gamifying User Research The Bull’s-Eye Question Memetics and User Psyche Three Dimensional Ethnography SECTION 3: Let Your Consumer Define Your Business Hitting the Nail on the Head: What Does the User Seek from You? SECTION 4: Decoding the Neural Networks of an Innovator About DK DK’s Dilemma SECTION 5: Thinking Tools for the Business Innovator Scouring the Nooks and Crannies in the Ecosystem A Cheat Sheet to New Product Creation The Jigsaw: Actionable Steps for Creating Breakthroughs Suturing: The Common Sense Behind Business Model Innovation EpilogueReviews'Dr Kaustubh provides a practical guide to innovation.' -- Dr Vijay Govindarajan * Coxe Distinguished Professor at Tuck School of Business, Dartmouth College; New York Times and Wall Street Journal Bestselling Author * 'The book helps the entrepreneur to understand, deliberate and creatively adopt models that would be most appropriate for their innovation or business.' -- R Ramanan * Mission Director, Atal Innovation Mission; Additional Secretary, NITI Aayog * 'Simple, lucid, engaging, insightful ... a whack on the head ... opens up horizons of invaluable possibilities. Kaustubh's fantastic narration challenges every mind to seek beyond the constraints, opens up untapped reserves and follows through by actually showing how to make it possible. It unleashes terrific unexplored value and potential!' -- Kush Kamra * Chairman and MD-GOSC, MetLife Insurance * A book that all CEOs should read so that they can introspect their business and then ask questions on whether they can do better for themselves by thinking differently. -- The Financial Express, 28 December 2020 'Dr Kaustubh provides a practical guide to innovation.' -- Dr Vijay Govindarajan * Coxe Distinguished Professor at Tuck School of Business, Dartmouth College; New York Times and Wall Street Journal Bestselling Author * 'The book helps the entrepreneur to understand, deliberate and creatively adopt models that would be most appropriate for their innovation or business.' -- R Ramanan * Mission Director, Atal Innovation Mission; Additional Secretary, NITI Aayog * 'Simple, lucid, engaging, insightful ... a whack on the head ... opens up horizons of invaluable possibilities. Kaustubh's fantastic narration challenges every mind to seek beyond the constraints, opens up untapped reserves and follows through by actually showing how to make it possible. It unleashes terrific unexplored value and potential!' -- Kush Kamra * Chairman and MD-GOSC, MetLife Insurance * 'Simple, lucid, engaging, insightful ... a whack on the head ... opens up horizons of invaluable possibilities. Kaustubh's fantastic narration challenges every mind to seek beyond the constraints, opens up untapped reserves and follows through by actually showing how to make it possible. It unleashes terrific unexplored value and potential!' -- Kush Kamra * Chairman and MD-GOSC, MetLife Insurance * 'The book helps the entrepreneur to understand, deliberate and creatively adopt models that would be most appropriate for their innovation or business.' -- R Ramanan * Mission Director, Atal Innovation Mission; Additional Secretary, NITI Aayog * 'Dr Kaustubh provides a practical guide to innovation.' -- Dr Vijay Govindarajan * Coxe Distinguished Professor at Tuck School of Business, Dartmouth College; New York Times and Wall Street Journal Bestselling Author * Author InformationDr Kaustubh Dhargalkar is an entrepreneur-turned-academician, innovation evangelist and startup mentor. He founded three companies from 1990 to 2005 in the domain of productivity-enhancement technologies for manufacturing. Exited all his companies in 2005, took a year off to learn the science of Yoga. He holds a PhD in corporate innovation and design thinking. Currently, Kaustubh works with large corporates (HP, Daimler India, Citibank, Mahindra Group, Capgemini, Honeywell, Eaton, etc.) on ‘how to enhance the innovation quotient’. He trains executives in design thinking and breakthrough concept creation. His views on innovation and strategy are sought by publications such as Knowledge@Wharton, Springer, Engineering & Technology (E&T) Europe, etc. Kaustubh has been recognized as the top seven global innovators at the Smart City Expo World Congress, Barcelona 2015, for his paper titled, ‘A collaborative business model for reducing the REAL carbon footprint of electric vehicles’. He has been ‘a runner-up at the Wharton School’s prestigious Global Innovation Tournament’ in 2010. He has two TEDx talks to his credit. He has trained more than 5,500 individuals over 50,000 plus hours of training in the space of design thinking, creative problem-solving, breakthrough ideation, disruptive business models for emerging technologies, etc. A teacher at heart, Kaustubh is a sought-after visiting faculty at IIT Bombay, ICT Mumbai (formerly known as University Department of Chemical Technology [UDCT]), IIM Sirmaur, Narsee Monjee Institute of Management Studies (NMIMS), WE School, etc. He has been a mentor at various startup incubators across the country, notable among them are the Centre for Innovation, Incubation and Enterprise at IIM Ahmedabad, Wadhwani Foundation-National Entrepreneurship Network (WF-NEN), Catalyst at IIT Mandi, Zone Startups, etc., and has mentored more than 150 startups over the last decade, helping them scale by building robust business models. He is the recipient of the Entrepreneurship Educator and Mentor Award by the Ministry of Skill Development and Entrepreneurship—Government of India—jointly with Intel, British Council, Entrepreneurship Development Institute of India (EDII) and NEN in March 2015. He has been featured as a ‘changemaker’ on the Dr Subhash Chandra Show (Zee Business) in June 2017. He is a trained yoga instructor too. His sessions on meditation and pranayama are highly sought after at AMI Yoga (Chembur, Mumbai). Tab Content 6Author Website:Countries AvailableAll regions |
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