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OverviewWhat is international business? How serious are multinational enterprises about corporate responsibility? How does a gearbox made in China end up in a car sold in Europe? In today's increasingly connected world, international business plays an integral role in day-to-day life. This textbook offers a refreshingly critical approach to international business, examining both good and bad practice and encouraging readers to question and challenge classic assumptions and theories. Drawing on a range of vivid case examples and insights from small businesses to large multinational companies, readers are provided with a realistic depiction of the challenges and opportunities international business can present. Importantly, this book adopts a truly international approach and includes an abundance of examples from developed and emerging countries alike. Online Resource Centre and DVD For lecturers: DVD featuring video clips of international business practitioners from the textbook Instructor's manual Additional case studies Seminar and discussion questions Ideas for oral presentations Project tasks PowerPoint slides Test-bank of questions Case study questions and indicative answers Access to integrated extension material recommended to students throughout the text For students: Interactive Map Online glossary of terms Guidance on critical skills thinking Self-test true-false questions Key websites Revision tips Additional case studies Case study questions and answers Extension material, carefully integrated with the textbook, to expand students' knowledge Full Product DetailsAuthor: Alan Sitkin , Nick BowenPublisher: Oxford University Press Imprint: Oxford University Press Dimensions: Width: 19.60cm , Height: 1.80cm , Length: 26.40cm Weight: 1.081kg ISBN: 9780199533916ISBN 10: 0199533911 Pages: 448 Publication Date: 14 January 2010 Audience: College/higher education , Undergraduate Format: Paperback Publisher's Status: Out of Print Availability: In Print  Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock. Table of ContentsReviewsAuthor InformationAlan Sitkin is Senior Lecturer and Pathway Leader for the MA in International Business at the European Business School, London (Regent's College), where he began teaching in 1999. Alan has 15 years of experience in the global capital markets working out of Paris, Zurich and London. His specific areas of interest include politics and finance, language and sustainability. Nick Bowen is Principal Lecturer in International Business at the European Business School, London (Regent's College) and is Program Director for the BA International Business. He has worked at EBS London since 1980 and is also Vice Chairman of the Educational Trust of the Chartered Institute of Linguists. Tab Content 6Author Website:Countries AvailableAll regions |
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