Overview

Business approaches in today's society have become technologically-driven and highly-applicable within various professional fields. These business practices have transcended traditional boundaries with the implementation of internet technology, making it challenging for professionals outside of the business world to understand these advancements. Interdisciplinary research on business technology is required to better comprehend its innovations. The Handbook of Research on Interdisciplinary Approaches to Digital Transformation and Innovation provides emerging research exploring the complex interconnections of technological business practices within society. This book will explore the practical and theoretical aspects of e-business technology within the fields of engineering, health, and social sciences. Featuring coverage on a broad range of topics such as data monetization, mobile commerce, and digital marketing, this book is ideally designed for researchers, managers, students, engineers, computer scientists, economists, technology designers, information specialists, and administrators seeking current research on the application of e-business technologies within multiple fields.

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9781799851486

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Rocci Luppicini is an associate professor in the Department of Communication with a cross-appointment to the Institute for Science, Society, and Policy (ISSP) at the University of Ottawa (Canada). He is a social scientist and philosopher of technology who pursues work at the intersection of communication, technology (media), ethics, decision-making, and policy. He acts as the Editor-in-Chief for the International Journal of Technoethics and has published over 25 peer reviewed articles and has authored and edited over a dozen books including, the Handbook of Conversation Design for Instructional Applications (2008), the Handbook of Research on Technoethics: Volume I &II (with R. Adell) (2009), Technoethics and the Evolving Knowledge Society: Ethical Issues in Technological Design, Research, Development, and Innovation (2010), Ethical Impact of Technological Advancements and Applications in Society (2012), and Moral, Ethical, and Social Dilemmas in the Age of Technology: Theories and Practice (2013), His edited work, the Handbook of Research on Technoself: Identity in a Technological Society: Vol I &II (2013) provides the first comprehensive reference work in the English language on human enhancement and identity within an evolving technological society.

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