Integrated Business Innovation: Case Studies and Frameworks in Design Thinking and AI for Business Excellence

Author:   Vijay Pandiarajan
Publisher:   Taylor & Francis Ltd
ISBN:  

9781032962474


Pages:   330
Publication Date:   12 December 2025
Format:   Paperback
Availability:   Not yet available   Availability explained
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Integrated Business Innovation: Case Studies and Frameworks in Design Thinking and AI for Business Excellence


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Full Product Details

Author:   Vijay Pandiarajan
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.650kg
ISBN:  

9781032962474


ISBN 10:   103296247
Pages:   330
Publication Date:   12 December 2025
Audience:   Professional and scholarly ,  Professional and scholarly ,  Professional & Vocational ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Not yet available   Availability explained
This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release.

Table of Contents

Part 1 Innovation, Design Thinking, 4th Industrial Revolution Technologies and An Integrated Framework - MAGIC-B© 1. Introduction 2. Business Innovation and Models 3. Design Thinking Methods 4. The Fourth Industrial Age Revolution 5. Artificial Intelligence – Evolution 6. Integrated Innovation Framework – Design Thinking /4IR Part 2 Technology Enabled Business Innovations in Select Industry Verticals 7. Artificial Intelligence Value Impact in Health Care 8. Artificial Intelligence Value Impact in Manufacturing 9. Artificial Intelligence Value Impact in Retail 10. Artificial Intelligence Value Impact in Service Industry 11. Artificial Intelligence Value Impact in Government 12. Artificial Intelligence Value Impact in Education Part 3 Design Thinking + 4IR Integrated Case Studies Case Study 1 - Bringing AI to Aisles - A Design Thinking Approach to Optimize Grocery Shopping Case Study 2 - Design Thinking with 4IR for Manufacturing Case Study 3 – SleepWell – Sleep Apnea Design Thinking Solution Case Study 4 - Generative AI Application Personal Assistant Functional Design for On-demand Healthcare Services Case Study 5 - Michigan Air Coolers - AI Tools Enabled Solution Development

Reviews

“Combines strategic clarity with design depth. It equips leaders to innovate not just fast, but smart with empathy, technology, and evidence.” Dr. Feng Zhu, Professor, Technology and Operations Management, Harvard Business School “An Invention can be an Innovation if it creates recognizable Value. Likewise, a key engine of Value creation is Innovation. With his book Strategic Integrated Innovation, Vijay lays out a methodology for Innovation for everyone.” Marty Curran, Retired Innovation Officer, Corning Incorporated “There are plenty of books on AI, but few others if any that put that technology in the broader context of tech-enabled innovation, and that focus primarily on AI's transformational impact on key industries. Those foci make Pandiarajan’s book uniquely valuable.” Dr. Thomas H. Davenport, Distinguished Professor, Babson College; Research Fellow, MIT Initiative on the Digital Economy, Author of All In on AI, The AI Advantage, and Working with AI ""Bringing clarity to the buzz around AI, this book connects emerging technologies with human-centered design. It guides innovators across sectors to identify problems worth solving—and solve them with lasting business impact."" Kathy Fish, Recently Retired Chief Research, Development and Innovation Officer, Procter & Gamble


Author Information

Vijay Pandiarajan, PhD, is a faculty member of the Technology and Operations Department at the Ross School of Business, University of Michigan, Ann Arbor, USA. He focuses on teaching and researching innovation and technology. Before joining the Ross School faculty, he held leadership positions at various global companies, including Andersen Consulting, Accenture, Verizon, and Whirlpool Corporation. His educational highlights include a Sloan Fellows MBA degree from the Massachusetts Institute of Technology (MIT) Sloan School of Management, Cambridge, USA, with a focus on technology and innovation; a PhD in industrial engineering from the West Virginia University, Morgantown, USA; an MBA from the Joseph M. Katz Graduate School of Business, University of Pittsburgh, USA; a master’s degree in aircraft production engineering from the Indian Institute of Technology, Madras, India; and a bachelor’s degree with honors in mechanical engineering from the University of Madras, India. He built Jaguar fighter planes at Hindustan Aeronautics Ltd., collaborating with British Aerospace, Safran (previously Turbomeca), and Rolls-Royce before pursuing his doctoral studies.

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