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OverviewBusiness-wide innovation is the definitive way to grow. Yet, how to achieve this remains elusive for so many businesses. Learn how to make innovation happen. Most innovation books target start-ups or large corporates. The unique challenges of mid-sized businesses (MSBs) and strategic business units (SBUs)-the growth engine in most economies-are ignored. This authoritative, no-nonsense book will guide your business in its innovation journey from Point 'A' where it currently is, to Point 'B', the performance you want. It cuts through the clutter of innovation tools, to focus on the essential capabilities 'C' that drive growth. The book includes: * Clear phases and checklists for management actions, * Key tools with detailed guidance for practical use, * Managing stakeholder mindsets throughout the journey, and * 24 international case studies. Full Product DetailsAuthor: Keith Goffin , Ian KieransPublisher: Rheologica Publishing Imprint: Rheologica Publishing ISBN: 9789187791321ISBN 10: 9187791323 Pages: 361 Publication Date: 31 January 2023 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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