Innovation Management and New Product Development

Author:   Paul Trott
Publisher:   Pearson Education Limited
Edition:   6th edition
ISBN:  

9781292133423


Pages:   666
Publication Date:   20 September 2016
Replaced By:   9781292251523
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Innovation Management and New Product Development


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Author:   Paul Trott
Publisher:   Pearson Education Limited
Imprint:   Pearson Education Limited
Edition:   6th edition
Dimensions:   Width: 18.00cm , Height: 4.00cm , Length: 24.50cm
Weight:   1.273kg
ISBN:  

9781292133423


ISBN 10:   1292133422
Pages:   666
Publication Date:   20 September 2016
Audience:   Professional and scholarly ,  College/higher education ,  Professional & Vocational ,  Tertiary & Higher Education
Replaced By:   9781292251523
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Paul Trott is Professor of Innovation Management at the Business School, University of Portsmouth and Professor of Innovation Management & Entrepreneurship at The Technical University of Delft, The Netherlands. His research is widely cited and is published in many journals including Research Policy, R&D Management, Technovation, International Journal of Innovation Management and Marketing Management.

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