Overview

When the Indian auto manufacturer Tata Motors bought the iconic Jaguar and Land Rover brands - complementing the Nano, its own innovative $2,500 car - it opened up a new chapter in India's economic story. In the coming years, such Indian multinationals as Bharat Forge, Hindalco, Infosys, Mahindra, and Suzlon will increasingly be making acquisitions and building their brands in Western markets. Never heard of them? Then read this book. India's Global Powerhouses introduces you to the India's preeminent global companies and explains how they differ from their international rivals. The book profiles India's pioneering multinationals in detail, describing their transformation from leading domestic players to evolving global giants, as well as their unique approaches to globalization. Every manager should understand the histories and the business trajectories of these prospective competitors, collaborators, and customers--whose names will soon be as familiar to us as Honda, Lenovo, and Samsung.

Full Product Details

Author:   Nirmalya Kumar
Publisher:   Harvard Business Review Press
Imprint:   Harvard Business Review Press
Dimensions:   Width: 16.00cm , Height: 2.70cm , Length: 24.10cm
Weight:   0.552kg
ISBN:  

9781422147627

ISBN 10:   1422147622
Pages:   250
Publication Date:   03 March 2009
Audience:   General/trade ,  General ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   Temporarily unavailable  
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Table of Contents

Acknowledgements Introduction Chapter 1: Rich owners, poor companies - Indian Business 1947-1991 Chapter 2: Becoming globally competitive - Corporate Restructuring 1991-2001 Chapter 3: Unleashed - How Indian companies are taking on the world Chapter 4: ArcelorMittal - Consolidating the globally fragmented steel industry Chapter 5: Infosys - Born global to exploit the skilled workforce advantage Chapter 6: Bharat Forge - Bringing technology and speed to the world forging market Chapter 7: Essel Propack - Following a global customer across the world Chapter 8: Hindalco - Globalizing through a transformational merger with Novelis Chapter 9: Mahindra & Mahindra - Leveraging India's size for global scale in tractors Chapter 10: Godrej, HiDesign, United Breweries & VIP - Seeking global consumer brands Chapter 11: Suzlon - Conceiving the global wind energy industry Chapter 12: Tata Group - Driving for multi-industry global leadership Chapter 13: Dual Identity - Indians as customers, competitors, and collaborators Conclusion: Future challenges for Indian Multinationals Notes Index

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Author Information

Nirmalya Kumar is Professor of Marketing and Co-Director, Aditya Birla India Centre at London Business School. Pradipta. K. Mohapatra is Co-Founder and Chairman of Executive & Business Coaching Foundation India Limited. Suj Chandrasekhar is a principal at Strategic Insights Inc.

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