Overview

Thanks to its ability to innovate, the developed world will always have a distinct advantage over the developing world, right? Not according to leading management experts Nirmalya Kumar and Phanish Puranam. In India Inside, the authors draw on their research to show how India is already turning this assumption on its head-often in ways invisible to consumers in the developed world. Through their research and extensive interviews with India-based executives from such companies as AstraZeneca, GE, Infosys, Intel, and Wipro, the authors unveil the dramatic rise in invisible innovation occurring in India-from B2B products and R&D outsourcing to process and management innovation. The book also illuminates Indian companies' growing ability to innovate consumer products that are compact, low-cost, efficient, and robust in the face of harsh environmental conditions. The authors' analysis makes clear that for certain kinds of innovation, the long-held monopoly of the developed world is over. India Inside provides a wake-up call for executives and policy makers in the developed world and a clear-eyed view of both the challenges and opportunities facing multinationals seeking new sources of innovation in the future.

Full Product Details

Author:   Nirmalya Kumar ,  Phanish Puranam
Publisher:   Harvard Business Review Press
Imprint:   Harvard Business Review Press
Dimensions:   Width: 15.50cm , Height: 1.70cm , Length: 23.40cm
Weight:   0.396kg
ISBN:  

9781422158753

ISBN 10:   1422158756
Pages:   208
Publication Date:   08 November 2011
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Temporarily unavailable  
The supplier advises that this item is temporarily unavailable. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out to you.

Table of Contents

Reviews

India Inside is an authoritative source that any reader with a serious professional interest in India might want to consult. -- The Futurist The book is intellectually superior to the likes of [others]...Kumar and Puranam have done a good job of abstracting from disparate elements on the ground. -Business Today (India) Essential reading for India watchers...[the book] draws on illuminating interviews with executives from companies including Infosys, GE Healthcare and Bharat Forge to show the shift on the shop floor. -- The Financial Times

 India Inside is an authoritative source that any reader with a serious professional interest in India might want to consult.  The Futurist The book is intellectually superior to the likes of [others] Kumar and Puranam have done a good job of abstracting from disparate elements on the ground. -Business Today (India) Essential reading for India watchers...[the book] draws on illuminating interviews with executives from companies including Infosys, GE Healthcare and Bharat Forge to show the shift on the shop floor.  The Financial Times

India Inside is an authoritative source that any reader with a serious professional interest in India might want to consult. -- The Futurist<br><br> The book is intellectually superior to the likes of [others]...Kumar and Puranam have done a good job of abstracting from disparate elements on the ground. - Business Today (India)<br><br> Essential reading for India watchers...[the book] draws on illuminating interviews with executives from companies including Infosys, GE Healthcare and Bharat Forge to show the shift on the shop floor. - The Financial Times <br>

Essential reading for India watchers...[the book] draws on illuminating interviews with executives from companies including Infosys, GE Healthcare and Bharat Forge to show the shift on the shop floor. - The Financial Times

The book is intellectually superior to the likes of [others]...Kumar and Puranam have done a good job of abstracting from disparate elements on the ground. - Business Today (India)<br><br> Essential reading for India watchers...[the book] draws on illuminating interviews with executives from companies including Infosys, GE Healthcare and Bharat Forge to show the shift on the shop floor. - The Financial Times

Author Information

Nirmalya Kumar and Phanish Puranam are professors at London Business School and serve as co-directors of its Aditya Birla India Centre. They have authored numerous books and articles on marketing, innovation, strategy, and Indian business.

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions