Overview

An authoritative, exciting resource providing the building blocks necessary to generate sales day in and day out, featuring proven tips, techniques and technologies for generating additional sales revenue. ALSO AVAILABLE Audiotape, ISBN: 1-56253-341-X Salon Systems Videos(set of two tapes), ISBN: 0-87350-999-4

Full Product Details

Author:   Carol Phillips
Publisher:   Cengage Learning, Inc
Imprint:   Milady Publishing Co
Edition:   International Edition
Dimensions:   Width: 20.00cm , Height: 1.20cm , Length: 22.60cm
Weight:   0.520kg
ISBN:  

9781562532369

ISBN 10:   1562532367
Pages:   288
Publication Date:   28 July 1994
Audience:   College/higher education ,  Professional and scholarly ,  Undergraduate ,  Postgraduate, Research & Scholarly
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Introduction. Part One: Setting the Stage for Selling. Client Reflections. Evaluating Your Business. The Retail Center. Dynamite Displays. Selecting a Product Line. Inventory Control Systems. Client Management Systems. Service. Part Two: Develop Your Selling Skills. Personal Reflections. Personality Selling. Retail Killers and Sales Builders. The Step-by-step Selling Sequence. Closing the Sales. Selling to Men. Selling Services. Selling Product. Eighty-five Common Consumer Questions. Telephone Savvy. Part Three: Building Your Business and the Foundation for Success. Business Builders. Advertising and Marketing. Promotions. Personal Success. Appendix. Index.

Reviews

Introduction. Part One: Setting the Stage for Selling. Client Reflections. Evaluating Your Business. The Retail Center. Dynamite Displays. Selecting a Product Line. Inventory Control Systems. Client Management Systems. Service. Part Two: Develop Your Selling Skills. Personal Reflections. Personality Selling. Retail Killers and Sales Builders. The Step-by-step Selling Sequence. Closing the Sales. Selling to Men. Selling Services. Selling Product. Eighty-five Common Consumer Questions. Telephone Savvy. Part Three: Building Your Business and the Foundation for Success. Business Builders. Advertising and Marketing. Promotions. Personal Success. Appendix. Index.

Author Information

An Acclaimed quest speaker within the Beauty Industry. She is noted for exciting, incisive programs to professional audiences nationwide. Her seminars, workshops and private consultations have proven to be very successful and profitable for participants.

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