Identity: New Commercial, Cultural and Mobility Architecture

Author:   GRAFT
Publisher:   Birkhauser
ISBN:  

9783035619164


Pages:   360
Publication Date:   12 October 2020
Format:   Hardback
Availability:   In stock   Availability explained
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Identity: New Commercial, Cultural and Mobility Architecture


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Overview

The international and multidisciplinary practice GRAFT conceives of itself as a label for architecture, urban design, product design, and music. GRAFT calls itself a ""hybrid office"" and produces dynamic architectural designs for standard commissions; however, the architects also initiate their own projects and system solutions for tasks with a social, ecological, or esthetic emphasis. The book presents buildings by GRAFT in the fields of culture, offices, brand architecture, retail, and mobility. It contains about forty generously illustrated projects that document a wide range of work in which the respective corporate culture is incorporated in GRAFT’s sophisticated architectural language. Dialectic essays focus on the practice’s key themes, such as the debate on urban identity or mobility transition.

Full Product Details

Author:   GRAFT
Publisher:   Birkhauser
Imprint:   Birkhauser
Weight:   1.519kg
ISBN:  

9783035619164


ISBN 10:   3035619166
Pages:   360
Publication Date:   12 October 2020
Audience:   Professional and scholarly ,  College/higher education ,  Professional & Vocational ,  Postgraduate, Research & Scholarly
Format:   Hardback
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Die Monografie stellt umfassend die Bauten GRAFTs im Bereich Corporate Architecture, Burobau und Einzelhandel dar. In etwa 40 grosszugig illustrierten Projekten, uber verschiedene Kontinente verteilt, dokumentiert die Publikation ein breites Spektrum unterschiedlichster Realisierungen, in denen die jeweilige Unternehmenskultur in die facettenreiche Architektursprache Grafts eingeht. (in RSWB(R)plus, 07.2021)


"""Die Monografie stellt umfassend die Bauten GRAFTs im Bereich Corporate Architecture, Bürobau und Einzelhandel dar. In etwa 40 großzügig illustrierten Projekten, über verschiedene Kontinente verteilt, dokumentiert die Publikation ein breites Spektrum unterschiedlichster Realisierungen, in denen die jeweilige Unternehmenskultur in die facettenreiche Architektursprache Grafts eingeht."" (in RSWB(R)plus, 07.2021)"


Author Information

GRAFT Gesellschaft von Architekten mbH, Berlin, Los Angeles, Beijing

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