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OverviewThe value of intangible assets has become increasingly prominent in recent years, in spite of the difficulties involved in the identification, measurement and financial valuation of intangibles. Identifying, Measuring, and Valuing Knowledge-Based Intangible Assets: New Perspectives highlights the importance of intangible resources in business management, the need for a strategic analysis that enables them to be identified and assessed, and solutions to these challenges. Aimed at executives, practitioners, academics and students, this book demonstrates new models and methods that allow progress to be made on the task of intangibles management, which is the fundamental source of wealth in the knowledge economy. Full Product DetailsAuthor: Belen Vallejo-Alonso (University of The Basque Country, Spain) , Arturo Rodriguez-Castellanos (University of The Basque Country, Spain) , Gerardo Arregui-Ayastuy (University of The Basque Country, Spain)Publisher: Business Science Reference Imprint: Business Science Reference ISBN: 9781282923201ISBN 10: 128292320 Pages: 439 Publication Date: 01 January 2010 Audience: General/trade , General Format: Electronic book text Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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