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OverviewBook & CD-ROM. This is an ideal guide for newcomers to the business as well as experienced operators. In addition to basic operational practices this book will demonstrate show how to: increase impulse sales and improve presentation, utilise merchandising fixtures and techniques, cross merchandising, point of purchase materials, how to develop a product sampling program. Full Product DetailsAuthor: Sharon Fullen , Douglas Robert BrownPublisher: Atlantic Publishing Co Imprint: Atlantic Publishing Co Dimensions: Width: 21.50cm , Height: 2.00cm , Length: 14.00cm Weight: 0.334kg ISBN: 9780910627337ISBN 10: 0910627339 Pages: 288 Publication Date: 12 January 2004 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Awaiting stock  The supplier is currently out of stock of this item. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out for you. Table of ContentsReviewsAuthor Information"Douglas R. Brown is a best selling author and publisher of computer software and books specific to the food service industry. His extensive background and years of service in the food service industry provides the practical insight into the business so desperately needed in the highly volatile food service industry.""" Tab Content 6Author Website:Countries AvailableAll regions |
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