Overview

In the last decade, no industry has been through as much upheaval and turmoil as the music industry. If you're looking for quick fame and instant success, you're in the wrong field. It's now a democratic, DIY business, and any guide to success in these new waters must be told by someone who's already survived them. Giving today's aspiring musicians the practical tools they need to build and maintain a lifelong career, How to Make It in the New Music Business becomes not only a brilliantly compiled tutorial on how to accomplish specific tasks?routing a tour, negotiating contracts, getting paid for Spotify and Pandora plays, or even licensing music to commercials, film, and television?but also a manifesto that encourages musicians to pave their own path. Written in clear, easy-to-follow chapters, Ari Herstand's necessary and definitive handbook promises to redefine what it means to make it in the brave new world of professional music.

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9781665147699

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Reviews

Ari is at the front of the front. He gets it. I've read a hundred how-to-make-it-in-the-music-biz books, and this one is today's definitive, comprehensive manual. -- Jack Conte, CEO of Patreon

Author Information

Ari Herstand is a DIY musician who has played over seven hundred shows around the country, has performed on The Ellen DeGeneres Show, has charted in the top 10 on iTunes, and has had his music featured in countless TV shows, commercials, and films. He currently fronts the funk band Brassroots District. In 2012, Herstand launched the music business advice blog Ari's Take, which was nominated by LA Weekly as one of the best music blogs of Los Angeles. Ari Herstand is a DIY musician who has played over seven hundred shows around the country, has performed on The Ellen DeGeneres Show, has charted in the top 10 on iTunes, and has had his music featured in countless TV shows, commercials, and films. He currently fronts the funk band Brassroots District. In 2012, Herstand launched the music business advice blog Ari's Take, which was nominated by LA Weekly as one of the best music blogs of Los Angeles. Derek Sivers is best known as the founder of CD Baby, which was the largest seller of independent music on the web, with over $100 million in sales for over 150,000 musician clients. He won a 2003 World Technology Award and was featured in Esquire Magazine's annual Best and Brightest for his work. In 2008, Derek sold CD Baby to focus on his new ventures to benefit musicians, including his new company MuckWork.

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