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OverviewFirms have discovered that open source (OS) communities can be valuable sources of innovation. However, the access for firms to these communities turned to be intricate. One proven way of how firms can enter OS communities is via their personnel (“men on the inside”). Focusing on firmsponsored OS communities, Viktor Lee detects the specific functions of MOI and how these individuals influence the community network by applying a comparative case study of two OSS firms. A netnographic and social network analysis of the community interactions of over 12,000 individuals was conducted. He concludes that firms can succeed in integrating a community into the firm’s development process with the help of the MOI. Full Product DetailsAuthor: Viktor LeePublisher: Gabler Imprint: Gabler Edition: 2012 ed. Dimensions: Width: 14.80cm , Height: 1.20cm , Length: 21.00cm Weight: 0.288kg ISBN: 9783834933874ISBN 10: 3834933872 Pages: 193 Publication Date: 14 November 2011 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Language: English Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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