Overview

A standard-bearer of American design since 1993, House Industries answers the burning question, ""Where do you find inspiration?"" with this illustrative collection of helpful lessons, stories, and case studies that demonstrate how to transform obsessive curiosity into personally satisfying and successful work. Presented in House's honest, authentic, and often irreverent style, and covering topics ranging from fonts and fashion to ceramics and space technology, this beautifully useful 400-page volume offers a personal perspective on the origin of ideas for creative people in any field. Most important, this book shows that there's no sense in waiting for inspiration because inspiration is already waiting for you.

Full Product Details

Author:   House Industrie ,  Andy Cruz ,  Rich Roat ,  Ken Barber
Publisher:   Watson-Guptill Publications
Imprint:   Watson-Guptill Publications Inc.,U.S.
Dimensions:   Width: 22.10cm , Height: 3.30cm , Length: 25.80cm
Weight:   1.664kg
ISBN:  

9780399578106

ISBN 10:   0399578102
Pages:   400
Publication Date:   30 May 2017
Audience:   General/trade ,  Professional and scholarly ,  College/higher education ,  General ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

CONTENTS FOREWORD BY JJ ABRAMS 6 ABOUT HOUSE 9 INTRO 12 BRING YOUR HOBBIES TO WORK 21 SWEAT THE TECHNIQUE 97 GET YOUR HANDS DIRTY 169 MAKE FRIENDS 195 TELL IT LIKE IT WAS 259 EMBRACE CHAOS 293 CONCLUSION 318 CONNECTIONS 320 BIOS 334 ET CETERA 397 THANKS 398

Reviews

<b>Praise for House Industries: If there were any place I wish I worked that I don't, it's House. They're artists; their workis extraordinary. <b>J. J. Abrams</b> What I love about House Industries is that they search through corners of culture forsomething valuable that you'd never thought of before, then raise it to a higher artisticlevel. It's a very difficult thing to do. <b>Shepard Fairey</b>, artist and skateboarder [House] makes all the best typefaces. <b>David Lee Roth</b> Design is a willingness to surrender to a journey. You often hear about design driven companies but most of themthat want to license the Eames name are thinking of it as an acquisition for their collection of brands. Every once in awhile you encounter a company like House Industries who is willing to go on that journey and grow our brand as wellas theirs. <b>Eames Demetrios</b>

<b>Praise for House Industries: If there were any place I wish I worked that I don't, it's House. They're artists; their workis extraordinary. <b>J. J. Abrams</b> What I love about House Industries is that they search through corners of culture forsomething valuable that you'd never thought of before, then raise it to a higher artisticlevel. It's a very difficult thing to do. <b>Shepard Fairey</b> [House] makes all the best typefaces. <b>David Lee Roth</b> Design is a willingness to surrender to a journey. You often hear about design driven companies but most of themthat want to license the Eames name are thinking of it as an acquisition for their collection of brands. Every once in awhile you encounter a company like House Industries who is willing to go on that journey and grow our brand as wellas theirs. <b>Eames Demetrios</b>

Praise for House Industries: -If there were any place I wish I worked that I don't, it's House. They're artists; their work is extraordinary.---J. J. Abrams -What I love about House Industries is that they search through corners of culture for something valuable that you'd never thought of before, then raise it to a higher artistic level. It's a very difficult thing to do.---Shepard Fairey -[House] makes all the best typefaces.---David Lee Roth -Design is a willingness to surrender to a journey. You often hear about -design driven- companies but most of them that want to license the Eames name are thinking of it as an acquisition for their collection of brands. Every once in a while you encounter a company like House Industries who is willing to go on that journey and grow our brand as well as theirs.---Eames Demetrios -I've been a fan of House Industries over twenty years. Even though we're buds, there's still a lot of mystery behind that mountain of incredible work. Until now. 400 pages that let the secrets out? Jackpot! Been waiting a long time for this one. Heavily, heavily recommended by the DDC.---Aaron James Draplin

Author Information

Known throughout the world for its eclectic font collections and far-reaching creative exploits, House Industries has been a standard bearer for American graphic design for 25 years. House's work is in the permanent collection of the Smithsonian's Cooper-Hewitt National Design Museum and will be the subject of a major exhibition at the Henry Ford Museum in the summer of 2017.

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