Overview

From Google search to self-driving cars to human longevity, is Alphabet creating a neoteric Garden of Eden or Bentham’s Panopticon? Will King Solomon’s challenge supersede the Turing test for artificial intelligence? Can transhumanism mitigate existential threats to humankind? These are some of the overarching questions in this book, which explores the impact of information awareness on humanity starting from the Book of Genesis to the Royal Library of Alexandria in the 3rd century BC to the modern day of Google Search, IBM Watson, and Wolfram|Alpha. The book also covers Search Engine Optimization, Google AdWords, Google Maps, Google Local Search, and what every business leader must know about digital transformation. “Search is curiosity, and that will never be done,” said Google’s first female engineer and Yahoo’s sixth CEO Marissa Mayer.  The truth is out there; we just need to know how to Google it!

Full Product Details

Author:   Newton Lee
Publisher:   Springer-Verlag New York Inc.
Imprint:   Springer-Verlag New York Inc.
Edition:   1st ed. 2016
Dimensions:   Width: 15.50cm , Height: 3.20cm , Length: 23.50cm
Weight:   9.989kg
ISBN:  

9781493964130

ISBN 10:   1493964135
Pages:   564
Publication Date:   25 October 2016
Audience:   College/higher education ,  Undergraduate ,  Postgraduate, Research & Scholarly
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand  
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Table of Contents

"To Google or Not to Google.- Google My Religion: The Gordian Knot of Religious, Moral, and Political Entanglement.- Google vs. Death: To Be, or Not to Be?.- SEO in the Age of Digital Transformation: What Every Business Leader Must Know.- Search Engine Optimization: Getting to Google's First Page.- 4 Tips for Writing Outstanding SEO Boosting Content.- Internet Advertising and Google AdWords.- Google Maps and Google Local Search.- Subtle New Forms of Internet Influence are Putting Democracy at Risk Worldwide.- Social Media as a Tool for Information Warfare.- Wolfram|Alpha: A Computational Knowledge ""Search"" Engine.- Toward Seamless Access: Libraries from Alexandria through the Digital Age.- Privileged Information: The Corporatization of Information.- Communication and Language in the Age of Digital Transformation.- ""How"" - The Key to Knowledge-Building Pedagogy Success in Supporting Paradigm Shifts for Student Growth and the 4Cs of Future Education.- Educational Ergonomics and the Futureof the Mind.- An Answer to the Math Problem.- XQ Super Schools: Academy of Online Achievement for Bolder Super School Project.- Continuous Penetration Testing.- Autonomous Vulnerability Scanning and Patching of Binaries.- Transfigurism: Glimpse into a Future of Religion as Exemplified by Religious Transhumanists.- Gene Editing: A New Hope!.- The Future of Driverless Cards.- Independent Core Observer Model Cognitive Architecture for Artificial General Intelligence.- Self-Motivating Computational System Cognitive Architecture (An Introduction).- Modeling Emotions in a Computational System.- Artificial General Intelligence as an Emergent Quality.- Transhumanism: The Growing Worldview.- Why I am a Transhumanist.- The Splintering and Controversy of Transhumanism.- An Interview with Zoltain Istvan.- Our Hopes and Expectations for the Next President."

Reviews

This collection of papers by authors in different areas discusses how Google affects all aspects of our lives, our society, and possibly our future. ... This is a very good book for anyone who wants to know Google beyond simple keyword searches. Readers can find inspiring discussions that they may have never thought about before regarding Google and its connection to our daily lives. (Xiannong Meng, Computing Reviews, April, 2017)

Author Information

Newton Lee, Association for Computing Machinery (ACM), Institute for Education, Research, and Scholarships (IFERS), and Woodbury University School of Media, Culture & Design (MCD) Contributors Dennis Anderson, Ph.D., St. Francis College Penelope Beery, Ed.D., Knowledge Building in Action Dirk Bruere, The Transhumanist Party Frank Buddenbrock, Google AdWords Certified Specialist Lincoln Cannon, Mormon Transhumanist Association John Cassel, Wolfram Research Nicole Ciomek, Radiant PPC Tina Courtney, Evolve Marketing Agency Andrew Donaldson, Bolder Super School Robert Epstein, Ph.D., American Institute for Behavioral Research and Technology Dennis Gamayunov, Lomonosov Moscow State University Barret Havens, Woodbury University David J. Kelley, Microsoft MVP and Futurist Christoph Lahtz, Ph.D., Medical Researcher and Transhumanist Sandra Lund-Diaz, M.Ed., Knowledge Building in Action Trond Lyngbø, Search Planet AS Aylin Manduric, University of Toronto Darren Manners, Sycomtech Mireia Montane, Ph.D., Knowledge Building in Action Robert Niewiadomski, Educator Frances Eames Noland, University of Oxford Emily Peed, Educator Jennifer Rosenfeld, OCLC Cyrus Shahabi, University of Southern California Tiana Sinclair, Futurist Zach Tolan, The Polymathic Prodigy Institute Natasha Vita-More, Ph.D., Humanity+ and University of Advancing Technology Mikhail Voronov, Lomonosov Moscow State University Nyagoslav Zhekov, Whitespark Inc.

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