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9781788114837

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'Global Strategy and Management: Theory and Practice is articulate and highly readable, covering all the main topics in the field with a synthesis of current thinking and with numerous illustrative cases. As such it is a comprehensive, focused and immediately useful textbook in the course of International Management and Global Strategy.' -- Torben Pedersen, Bocconi University, Italy `This is the second edition of this excellent and well-written book and if anything it has improved. The familiar topics from the first edition are still there, though reorganised into a more logical frame, and new sections and topics not only update the research base but have added a more critical element into the analysis. The new and once again extensive case studies add a valuable element linking the analysis to real-life issues. Both students and teachers will learn much from this book' -- Chris Brewster, Henley Business School, UK

'Deftly organized into three major sections (The Multinational Enterprise; The External Context; Fundamental Managerial Challenges), the contributors to Global Strategy and Management: Theory and Practice provide new and significant contributions to understanding the proper management of MNEs and will prove to be essential reading for MBA students at masters level, their course 'Global Strategy and Management: Theory and Practice is articulate and highly readable, covering all the main topics in the field with a synthesis of current thinking and with numerous illustrative cases. As such it is a comprehensive, focused and immediately useful textbook in the course of International Management and Global Strategy.' -- Torben Pedersen, Bocconi University, Italy 'This is the second edition of this excellent and well-written book and if anything it has improved. The familiar topics from the first edition are still there, though reorganised into a more logical frame, and new sections and topics not only update the research base but have added a more critical element into the analysis. The new and once again extensive case studies add a valuable element linking the analysis to real-life issues. Both students and teachers will learn much from this book' -- Chris Brewster, Henley Business School, UK

Author Information

Paul N. Gooderham, NHH Norwegian School of Economics, Norway and Middlesex University Business School, London, UK, Birgitte Grøgaard, BI Norwegian Business School and Kirsten Foss, NHH Norwegian School of Economics, Norway and Copenhagen Business School, Denmark

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