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OverviewThrough the comprehensive consideration of alternative strategies and their highly accurate comparison from the perspective of quantitative characteristics, the game approach refines logic and increases the efficiency and expediency of making decisions on business integration. Game Strategies for Business Integration in the Digital Economy reveals the essence, features and benefits of various strategies for business integration in the digital economy. Presenting a general scientific idea of business integration from the perspective of the Game Theory, Game Strategies for Business Integration in the Digital Economy considers these game strategies for business integration in the digital economy: cluster strategy; public-private partnership; cooperation of universities and business entities; parks and innovation networks; the M&A strategy; foreign direct investment; the strategy for export development of international business integration. Advances in Business Marketing and Purchasing (ABM&P), offers leading edge theory, empirical research and practice on sensemaking, planning, implementing and evaluating of strategies in business-to-business marketing and purchasing. Full Product DetailsAuthor: Elena Popkova (MGIMO University, Russia)Publisher: Emerald Publishing Limited Imprint: Emerald Publishing Limited Dimensions: Width: 15.20cm , Height: 2.20cm , Length: 22.90cm Weight: 0.572kg ISBN: 9781802628463ISBN 10: 1802628460 Pages: 312 Publication Date: 01 March 2023 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: In Print ![]() This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationElena G. Popkova, Doctor of Science (Economics), Professor of Economics and Leading Researcher for the Centre for Applied Research and Chair of “Economic policy and public-private partnership” of Moscow State Institute of International Relations, MGIMO University, Russia. Tab Content 6Author Website:Countries AvailableAll regions |