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OverviewPlease note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Fram is a brand of aftermarket automotive products known primarily for their oil filters. Other products sold under the Fram brandname include air filters, fuel filters, PCV valves, breather element filters, and similar products, almost all of which use the trademarked orange color. Fram is an aftermarket product, so most automobile manufacturers recommend their own brand, Motorcraft, for example. The brand is noted for its trademarked bright orange color, and for its famous marketing slogan, You can pay me now, or pay me later, which is usually presented as being uttered in its advertising by an auto mechanic, who is explaining to his customer that he can either pay a small sum now for the replacement of oil and filter or a far larger sum later for the replacement of the vehicle's engine. Full Product DetailsAuthor: Pollux Variste KjeldPublisher: Chrono Press Imprint: Chrono Press Dimensions: Width: 15.20cm , Height: 0.40cm , Length: 22.90cm Weight: 0.118kg ISBN: 9786138335269ISBN 10: 6138335260 Pages: 72 Publication Date: 12 November 2011 Audience: General/trade , General Format: Paperback Publisher's Status: Unknown Availability: Not yet available  This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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