Finance for Normal People: How Investors and Markets Behave, Reprint Edition

Author:   David Stifel ,  Meir Statman
Publisher:   Gildan Media Corporation
ISBN:  

9798200573677


Publication Date:   18 August 2020
Format:   Audio  Audio Format
Availability:   In stock   Availability explained
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Finance for Normal People: How Investors and Markets Behave, Reprint Edition


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Overview

Finance for Normal People teaches behavioral finance to people like you and me--normal people, neither rational nor irrational. We are consumers, savers, investors, and managers--corporate managers, money managers, financial advisers, and all other financial professionals. The book guides us to know our wants--including hope for riches, protection from poverty, caring for family, sincere social responsibility, and high social status. It teaches financial facts and human behavior, including making cognitive and emotional shortcuts and avoiding cognitive and emotional errors such as overconfidence, hindsight, exaggerated fear, and unrealistic hope. And it guides us to banish ignorance, gain knowledge, and increase the ratio of smart to foolish behavior on our way to what we want. These lessons of behavioral finance draw on what we know about us--normal people--including our wants, cognition, and emotions. And they draw on the roles of these factors in saving and spending, portfolio construction, returns we can expect from our investments, and whether we can hope to beat the market.

Full Product Details

Author:   David Stifel ,  Meir Statman
Publisher:   Gildan Media Corporation
Imprint:   Gildan Media Corporation
ISBN:  

9798200573677


Publication Date:   18 August 2020
Audience:   General/trade ,  General
Format:   Audio
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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David Stifel trained at the Yale School of Drama and has worked for such noted film directors as Steven Spielberg and Danny Boyle. Meir Statman is the Glenn Klimek Professor of Finance at the Leavey School of Business, Santa Clara University. His research on behavioral finance has been supported by the National Science Foundation, CFA Institute, and Investment Management Consultants Association (IMCA) and has been published in the Journal of Finance, Financial Analysts Journal, Journal of Portfolio Management, and many other publications. He is a recipient of three Baker IMCA Journal Awards, the Moskowitz Prize for Best Paper on Socially Responsible Investing, and three Graham and Dodd Awards. Statman consults with many investment companies and presents his work to academics and professionals in the US and abroad.

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