Fashion Trend Forecasting

Author:   Gwyneth Holland ,  Rae Jones
Publisher:   Laurence King Publishing
ISBN:  

9781786270580


Pages:   160
Publication Date:   24 July 2017
Format:   Paperback
Availability:   To order   Availability explained
Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us.

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Fashion Trend Forecasting


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Overview

An understanding of trends is a fundamental skill for anyone working in the fashion industry. In this book Gwyneth Holland and Rae Jones look at how to produce a well-researched trend, from initial inspiration to concrete idea and, eventually, real product. Illustrated throughout with insights from practising trend forecasters and industry insiders, it is an invaluable guide for fashion students and practitioners alike.

Full Product Details

Author:   Gwyneth Holland ,  Rae Jones
Publisher:   Laurence King Publishing
Imprint:   Laurence King Publishing
Weight:   0.580kg
ISBN:  

9781786270580


ISBN 10:   1786270587
Pages:   160
Publication Date:   24 July 2017
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   To order   Availability explained
Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us.

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Gwyneth Holland has worked for leading trend agencies such as WGSN. She now consults for a broad range of blue-chip clients and teaches at the University of Westminster. Rae Jones is a footwear and accessories specialist who has worked at WGSN and now contributes to trend organizations around the world. She runs an accessories brand, Buckitt, and also teaches at the University of Westminster.

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