Fashion Designers and Fragrance: The Perfect Brand Extension

Author:   Andre' Barnwell
Publisher:   Andre' Barnwell
ISBN:  

9780692436295


Pages:   102
Publication Date:   25 June 2015
Format:   Paperback
Availability:   In stock   Availability explained
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Fashion Designers and Fragrance: The Perfect Brand Extension


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Overview

The relationship between fashion lines and fragrance has been intact since the 1900's. Yet, over the years the marketing relationship has faded. This book reveals the ways fashion designers can develop their sense of smell to articulate their fragrance business. Fashion Designers and Fragrance provides the history and guidelines for designers to return to their rightful place in the world of fragrance and the benefits of including a fragrance with their fashion brands.What is a well-balanced fragrance?What does a top note, middle note and base note mean?All perfumes are fragrances but not all fragrances are perfumes.

Full Product Details

Author:   Andre' Barnwell
Publisher:   Andre' Barnwell
Imprint:   Andre' Barnwell
Dimensions:   Width: 15.20cm , Height: 0.50cm , Length: 22.90cm
Weight:   0.145kg
ISBN:  

9780692436295


ISBN 10:   0692436294
Pages:   102
Publication Date:   25 June 2015
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Andre' Barnwell lives in Altadena, Ca with his loyal and always hungry goldfish, Lamumba. The rest of the time Andre' is a fragrance designer and college instructor.

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