Free Delivery Over $100
|
|
|||
|
||||
OverviewBased on multiple surveys, the present book gives valuable insights into the factors driving Social Network Site usage behavior for both practitioners and academics. By empirically evaluating multiple influence factors, it contributes to the current body of knowledge on Social Network Site usage behavior and provides multiple practical implications for Social Network Site service providers, advertisers, etc. Full Product DetailsAuthor: Claus-Peter H. ErnstPublisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Imprint: Springer Gabler Edition: 2015 ed. Dimensions: Width: 14.80cm , Height: 0.80cm , Length: 21.00cm Weight: 1.906kg ISBN: 9783658099176ISBN 10: 3658099178 Pages: 123 Publication Date: 10 June 2015 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Table of ContentsReviewsAuthor InformationClaus-Peter H. Ernst is a professor of information systems and business administration in Frankfurt am Main. He obtained his doctorate degree in business administration at the Johannes Gutenberg University Mainz under the supervision of Prof. Dr. Franz Rothlauf. Tab Content 6Author Website:Countries AvailableAll regions |
||||
