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OverviewThe phenomenon known as metaphor is an extremely complex mental event - we cannot capture its complexity if we tie ourselves to existing standard views on metaphor. This book offers fresh insight into metaphor, updating an established theory, conceptual metaphor theory (CMT), in the context of current cognitive linguistic theory, and clarifying many of the issues that researchers in the study of metaphor have raised against conceptual metaphor theory. Starting with an introduction to CMT, the subsequent chapters set out propositions for Extended Conceptual Metaphor Theory, including a discussion on whether literal language exists at all, whether conceptual metaphors are both conceptual and contextual, and whether they are both offline and online. Providing a fresh take on a constantly developing field, this study will enrich the work of researchers in areas ranging from metaphorical cognition to literary studies. Full Product DetailsAuthor: Zoltán Kövecses (Eötvös Loránd University, Budapest)Publisher: Cambridge University Press Imprint: Cambridge University Press Dimensions: Width: 15.60cm , Height: 1.60cm , Length: 23.50cm Weight: 0.410kg ISBN: 9781108490870ISBN 10: 1108490875 Pages: 206 Publication Date: 23 April 2020 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: Manufactured on demand We will order this item for you from a manufactured on demand supplier. Table of Contents1. A brief outline of 'standard' conceptual metaphor theory and some outstanding issues; 2. The abstract understood figuratively, the concrete understood literally, but the concrete understood figuratively?; 3. Direct or indirect emergence?; 4. Domain, schema, frame or space?; 5. Conceptual or contextual?; 6. Offline or online?; 7. The shape of an extended view of conceptual metaphor theory; 8. By way of conclusion: responses to the five questions.Reviews'... this monograph will be useful for researchers across multiple fields such as cognitive linguistics, pragmatics, social-linguistics, and other related disciplines such as cognition science, neurology, psychology, sociology, among others.' Yu Zhang and Zhengjun Lina, Journal of Pragmatics Author InformationZoltán Kövecses is Emeritus Professor at Eötvös Loránd University, Budapest. He is an associate editor of Cognitive Linguistics and Metaphor and Symbol. Tab Content 6Author Website:Countries AvailableAll regions |