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OverviewPUBLISHED IN ASSOCIATION WITH THE OFFICE OF HEALTH ECONOMICS This book is a vital non-technical guide illuminating recent developments within the five major European pharmaceutical markets. It clearly explains pharmaceutical regulatory policies on pricing and reimbursement and their effects. Each chapter gives an overview of the current market including aims effectiveness local markets frameworks and politics and then offers predictions for the next decade. Pharmaceutical executives with interests in marketing market access and pricing will find this guide invaluable as will health economists government advisors and public affairs consultants. Public policy makers in areas such as the Department of Health and The Treasury and senior health service managers in hospitals will find it enlightening. It is also highly relevant to policy shapers in academia and the media and undergraduate and postgraduate students of health economics health policy pharmaceutical economics and healthcare management. Full Product DetailsAuthor: Martina Garau , Jorge Mestre-Ferrandiz , Michael LohPublisher: Taylor & Francis Ltd Imprint: CRC Press Edition: 1st New edition Weight: 0.272kg ISBN: 9781846191848ISBN 10: 184619184 Pages: 136 Publication Date: 30 November 2006 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationMartina Garau, Jorge Mestre-Ferrandiz, Michael Loh Tab Content 6Author Website:Countries AvailableAll regions |