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Overview"Dynamic, rapid, and radical changes are transforming the communication professions, provoking major implications for ethics. Traditional boundaries blur as media converge; relentless competitive pressures cause some forms of communication to atrophy and permit others to explode; and technological advances occur daily. In this volume, a new generation of scholars take a fresh look at the manner in which ethical issues manifest themselves in their areas of research and suggest new agendas for future research. This book addresses a wide range of questions from a variety of communication professions. Contributors tackle such issues as how to define a journalist in an era when anyone can disseminate information to a global audience; how to use ""advergames,"" crowdsourcing, and facial recognition technology in advertising responsibly; and how to respond ethically in situations of public crisis communication, among many others. This volume will be critical reading for scholars and professionals in media, communication, and digital arts, as well as philosophy, government, public policy, business, and law." Full Product DetailsAuthor: Minette Drumwright (University of Texas at Austin)Publisher: Taylor & Francis Ltd Imprint: Routledge Dimensions: Width: 15.20cm , Height: 2.30cm , Length: 22.90cm Weight: 0.476kg ISBN: 9780415869942ISBN 10: 0415869943 Pages: 282 Publication Date: 13 August 2013 Audience: College/higher education , General/trade , Tertiary & Higher Education , General Format: Paperback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of Contents1 Freedom of the Press and Journalism Ethics in the Internet Age 2 The Plight for Journalistic Ethics Amid Technological Innovation and Exterior Forces 3 Kant on Unsocial Sociability and the Ethics of Social Blogging 4 The Case of Media Violence 5 Ethics and Advergaming 6 Ethics in Crisis Communication 7 Putting Problems Into Context 8 Clarifying, confusing or crooked? 9 Crowdsourcing and Co-Creation 10 Ethics, Advertising, and Racial Segmentation 11 DTC Prescription Drug Advertising 12 Ads Are Watching You 13 Ethical Issues in Marketing Communication in Emerging MarketsReviewsAuthor InformationMinette E. Drumwright is Associate Professor in the Department of Advertising and Public Relations, College of Communication, University of Texas at Austin. Her research is in the areas of ethics in advertising and public relations, corporate social responsibility, and communication for non-profit organizations. Her work has been published in a variety of journals and books. Tab Content 6Author Website:Countries AvailableAll regions |
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