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OverviewHow genres emerge and evolve on the Internet has become one of the central questions in studies of computer-mediated communication (CMC). This book addresses the issue of genrefication by giving an in-depth analysis of email hoaxes as a candidate for digital genre status. Email hoaxes are deceptive messages that spread in digital social networks; they are a fascinating object for discourse linguistics as they exemplify a major pragmatic tendency in CMC, namely deceptivity and a lowering of sincerity standards. This study examines formal and functional aspects of email hoaxes and provides ample evidence both from a systematized corpus and in situ data collected online. Besides a structural and microlinguistic analysis, it identifies key issues such as pragmatic duality, narrativity and textual variation and change in email hoaxes. In conclusion, a digital genre model is outlined that bridges both the old/new and the formal/functional gaps and may be applied to many other digital genre ecologies. Full Product DetailsAuthor: Theresa Heyd (Heinrich-Heine-Universität, Düsseldorf)Publisher: John Benjamins Publishing Co Imprint: John Benjamins Publishing Co Volume: 174 Weight: 0.600kg ISBN: 9789027254184ISBN 10: 9027254184 Pages: 239 Publication Date: 02 April 2008 Audience: Professional and scholarly , Professional & Vocational , Postgraduate, Research & Scholarly Format: Hardback Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of Contents1. 1. Introduction; 2. 2. Introducing the data; 3. 3. Formal aspects of EHs: A microlinguistic analysis; 4. 4. The dynamics of EH transmission: Chronological aspects; 5. 5. The pragmatics of EHs; 6. 6. Narrativity in EHs; 7. 7. A genre study of EHs; 8. 8. References; 9. 9. AppendixReviewsThe book represents a useful addition to existing studies on online discourse, especially email and related asynchronous phenomena. -- Astrid Ensslin , Bangor University, Wales, UK, in Discourse Studies 12(2), 2010 Author InformationTab Content 6Author Website:Countries AvailableAll regions |
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