Overview

Innovation - the process of taking new ideas through to satisfied customers - is the lifeblood of any organization today. Nothing causes a company and the individuals working in it to lose enthusiasm more than a lack of interest in positive change. You cannot stand still: either you go forwards or you move backwards. In Effective Innovation John Adair, Britain's foremost expert on leadership training, looks at both creativity and innovation and tells you everything you need to know to enable you to generate new ideas and bring them to market. Based around Adair's 'seven habits of successful creative thinkers', this landmark book will tell you how to: Generate the best possible ideas from yourself and the people around you Listen and learn - how being curious, keen to learn and observant of others will help you to think in a more imaginative way Use constructive criticism to improve upon existing ideas Filter out those ideas that should not be further progressed Follow up on and implement ideas to best effect

Full Product Details

Author:   John Adair
Publisher:   Pan Macmillan
Imprint:   Macmillan
Edition:   Revised edition
Dimensions:   Width: 15.60cm , Height: 1.40cm , Length: 23.40cm
Weight:   0.381kg
ISBN:  

9781509812103

ISBN 10:   1509812105
Pages:   240
Publication Date:   22 October 2015
Recommended Age:   From 18 years
Audience:   General/trade ,  College/higher education ,  Professional and scholarly ,  General ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand  
We will order this item for you from a manufactured on demand supplier.

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Author Information

John Adair is an international leadership consultant to a wide variety of organizations in business, government, the voluntary sector, education and health, and has been named as one of the forty people worldwide who have contributed most to the development of management thought and practice. He has written over forty books on leadership, management and history, which have been translated into many languages.

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