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OverviewThis text introduces economic concepts and their applications in hospitality management. The emphasis is on applications within hospitality organisations. The approach is very flexible to allow the lecturer to use the book for either an industry-based approach or discipline-centred approach, as appropriate. This book should be of interest to degree or HND students of hotel and catering, hospitality management, service sector management, tourism, leisure studies; practising hospitality managers. Full Product DetailsAuthor: P. CullenPublisher: Cengage Learning EMEA Imprint: Cengage Learning EMEA Dimensions: Width: 18.90cm , Height: 1.60cm , Length: 24.60cm ISBN: 9781861521798ISBN 10: 1861521790 Pages: 264 Publication Date: 25 September 1997 Audience: College/higher education , Professional and scholarly , Undergraduate , Postgraduate, Research & Scholarly Format: Paperback Publisher's Status: Out of Print Availability: Out of stock  Table of ContentsPart I An economic perspective: Economic analysis and its application; Trends; Fluctuations; Markets; Competition in the market; Production, marketing and finance; Organisation and management. Part II Applications to the hospitality industry; The hotel industry; Food and drink; Industrial, welfare and activity catering.ReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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