Overview

Technology has been the great transformer of the past decade. It is therefore imperative that businesses are able to adapt to the challenges it poses. In recent years, rapid advancements in communication, processing power, miniaturization of materials and the low cost of storage have meant that technology has developed at an unprecedented rate. New technologies such as NFTs, VR/AR and blockchain continue to upheave existing business models. The impact of this turbulent environment cannot be overstated; if companies care unable to grasp how developing technologies will impact their operations, supply chains, people and products, they have little hope of weathering the ongoing storm of technological disruption. Disruptive Technologies offers a three-step framework that enables readers to make choices about how their business responds to technological upheaval, rather than being led by those forced upon them. Showing how to first understand a new technology, then evaluate the challenge it poses, and finally respond to it, readers will come away secure in the knowledge that they have a workable system with which they can navigate ongoing technological disruption. Now in its second edition and featuring case studies and discussions of emerging technologies such as NFTs, virtual and augmented reality, blockchain, graphene, 3D printing, and a new chapter dedicated to Facebook's Metaverse, this is the essential guide to stability in the face of ongoing technological upheaval. Featuring online resources: an emerging technology checklist to be updated annually.

Full Product Details

Author:   Paul Armstrong
Publisher:   Kogan Page Ltd
Imprint:   Kogan Page Ltd
Edition:   2nd Revised edition
Dimensions:   Width: 15.50cm , Height: 2.00cm , Length: 23.00cm
Weight:   0.390kg
ISBN:  

9781398609204

ISBN 10:   139860920
Pages:   248
Publication Date:   03 January 2023
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Chapter - 00: Introduction; Chapter - 01: Emerging technologies; Chapter - 02: Disruptive and emerging technology - The brutal truth; Chapter - 03: The forecasting fallacy; Chapter - 04: The TBD framework: an introduction; Chapter - 05: Complex TBD; Chapter - 06: How to get sign-off; Chapter - 07: Open business and innovation; Chapter - 08: What to look out for; Chapter - 09: Dis-innovation; Chapter - 10: Web 3.0 - The opportunities…and issues; Chapter - 11: The Metaverse - A truly disruptive technology?; Chapter - 12: Disruption and the newer generations; Chapter - 13: The Future of TBD and disruptive technologies

Reviews

This is one of the best books to read if you have that big idea. Sure, your idea might be good - even disruptive, but Disruptive Technologies gives you the tools, strategies, and perspective to innovate, motivate yourself, get other people excited, and build a truly disruptive business into a world-changer. * Lance Ulanoff, Editor, TechRadar * Disruptive Technologies is a must-read for any executive who's looking to understand what's next and get ahead of it. * Claire Valoti, former VP EMEA, Snapchat Inc. and Head of Agency Relations, Meta * Concise, actionable, and insightful, Disruptive Technologies will help executives breathe easier and sleep better. * Daniel H. Pink, author of 'Drive' and 'To Sell is Human' * A comprehensive look at the fast-approaching technology tsunamis guaranteed to change your business. This book is an insightful and practical guide to making decisions in an uncertain world. * Nir Eyal, author of 'Hooked: How to Build Habit-Forming Technology' * Some books have ideas, some vision, some practical advice. This is one of the rare books that has all three. A good read for anyone who actually wants to do something about tech change and not just talk about it. * Marco Rimini, CEO, Worldwide Central Team, Mindshare * Paul's experience, energy, honesty and insights make Disruptive Technologies a must-read. * Reshma Sohoni, Founding Partner, Seedcamp * The perfect guide for all professionals looking to better understand and thrive in the current marketplace of disruptive technologies. * Michael Villasenor, Director of Product Design, Spotify * Disruptive Technologies' is an elucidating look at the technology that is likely just around the corner. Paul is full of advice on how to figure out and prepare for what might be ahead, and set us up to ask the right questions about what tomorrow will look like. * Mike Murphy, Editor-In-Chief, IBM Research * The future is already here - we just haven't noticed yet. Paul's book is a crucial guide to the immediate future, post-disruption, and powerfully directs your attention towards the key opportunities. A must-read! * Gerd Leonhard, futurist, author, and CEO of The Futures Agency * This book provides a practical blueprint for dealing with change and disruption in the age of abundancy. From adopting a mindset for disruption to organising a product brainstorm, it's a one-stop shop for ambitious today's entrepreneurs. * Russ Shaw CBE, Founder of Global Tech Advocates *

Author Information

Paul Armstrong runs his own private emerging technology advisory, TBD Group/FORTH. He created 'TBD Conference' which has been named one of the top 50 global technology conferences and spawned 'Mouthwash', the world's first sponsored Twitter Spaces show. He is an in-demand speaker on emerging technologies, big tech, platforms, strategy and regularly advises brands like Coca-Cola, Experian, Sony Music, P&G, PwC and several technology start-ups. Paul is regularly quoted in, or writes regularly for; Forbes, Wall Street Journal, Cool Hunting. He is based in London, UK.

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