Overview

Culturally Intelligent Storytelling for Southeast Asian Creators introduces the CIS Bamboo Framework, a fresh, practical way for storytellers, educators, and media professionals to design narratives that travel across cultures without losing their soul. Drawing from Cultural Intelligence (CQ) and Southeast Asian worldviews, this book guides readers through a four-stage process: StoryRoot, StoryCraft, StoryPulse, and StoryLeaf. Each stage helps creators understand cultural values, shape authentic narratives, and sense how stories resonate with diverse audiences. Whether you are a filmmaker, writer, educator, or creative leader, this framework will help you tell stories that the world can feel-without losing the truth of their origin.

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Author Information

Ned Legaspi is a Story, Culture, and Care Educator who explores how culture shapes the way we create and connect. After three decades working with global Filipino audiences through The Filipino Channel (TFC), he developed the Culturally Intelligent Storytelling (CIS Bamboo Framework), a Southeast Asian approach to crafting narratives that resonate across cultures. He is a Cultural Intelligence (CQ) Fellow and founder of BrightGlobe Books and Academy, helping creators, educators, and leaders tell stories that travel with care, insight, and authenticity.

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