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OverviewGeorgia has become an attractive market for Austrian companies owing to its geopolitically important position between Europe and Asia, its growth rates, and its close ties to the EU. However, differences in culture and business environment have been identified as hurdles for exploiting these opportunities. Therefore, this book provides a comprehensive analysis of the main roots of the Georgian culture and the influences these roots have on the culture and business environment in Georgia as of today. Moreover, a comparison between the Austrian and the Georgian culture is presented in order to highlight major similarities as well as differences between these two cultures. Finally, concrete recommendations in particular for Austrian company representatives who are interested in entering the Georgian market are provided. Full Product DetailsAuthor: Keplinger KatharinaPublisher: AV Akademikerverlag Imprint: AV Akademikerverlag Dimensions: Width: 15.20cm , Height: 0.70cm , Length: 22.90cm Weight: 0.186kg ISBN: 9783639870893ISBN 10: 3639870891 Pages: 120 Publication Date: 16 November 2015 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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