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OverviewCross-cultural research is now an undeniable part of mainstream psychology and has had a major impact on conceptual models of human behavior. Although it is true that the basic principles of social psychological methodology and data analysis are applicable to cross-cultural research, there are a number of issues that are distinct to it, including managing incongruities of language and quantifying cultural response sets in the use of scales. Cross-Cultural Research Methods in Psychology provides state-of-the-art knowledge about the methodological problems that need to be addressed if a researcher is to conduct valid and reliable cross-cultural research. It also offers practical advice and examples of solutions to those problems and is a must-read for any student of culture. Full Product DetailsAuthor: Professor of Psychology and Director of the Culture and Emotion Research Laboratory David Matsumoto (San Francisco State University) , Fons J Van De VijverPublisher: Cambridge University Press Imprint: Cambridge University Press ISBN: 9781282941960ISBN 10: 1282941968 Pages: 406 Publication Date: 01 January 2010 Audience: General/trade , General Format: Undefined Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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