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9781526459237

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'Jasmin Mahadevan has again brought to life cross-cultural management scholarship in its contemporary setting, its importance to everyday corporate life, building on her already impressive body of work. No student, academic or manager can afford to ignore this thoughtful, critical and highly practical work.' -- Professor Terence Jackson 'Professor Mahadevan brings a multi-paradigmatic approach to explain in accessible language the role of culture in a world of ethnic diversity, migration, and technological interconnectedness. This book is a timely and much-needed addition to cross-cultural management education. It is a must-read for anyone interested in International Business.' -- Luciara Nardon 'Increasing workplace diversity resulting from migration and global talent mobility necessitates that cross-cultural management consider differences that go beyond language, dress, customs, and traditions. I am delighted to see a cross-cultural management book that is devoted to an examination of equity and inclusion across culturally diverse individuals. I applaud Jasmin Mahadevan for bringing a critical lens to issues related to power and identities in cross-cultural management.' -- Professor Eddy Ng 'In this book, Jasmin Mahadevan combines her vast research and significant pedagogical expertise to provide an up-to-date textbook, explaining theories from the most basic level to ones that deal with the most complicated and controversial issues of our globalized world. For this reason, the book is suitable for students learning about cross-cultural management for the first time, while also addressing more advanced issues, which would be of interest to graduate students and researchers. Ultimately, it is the authors' unique critical approach that contributes to a ground-breaking and highly useful resource, which will no doubt become a standard text in years to come.' -- Professor Henriett Primecz

‘Jasmin Mahadevan has again brought to life cross-cultural management scholarship in its contemporary setting, its importance to everyday corporate life, building on her already impressive body of work. No student, academic or manager can afford to ignore this thoughtful, critical and highly practical work.’ -- Professor Terence Jackson ‘Professor Mahadevan brings a multi-paradigmatic approach to explain in accessible language the role of culture in a world of ethnic diversity, migration, and technological interconnectedness. This book is a timely and much-needed addition to cross-cultural management education. It is a must-read for anyone interested in International Business.’ -- Luciara Nardon ‘Increasing workplace diversity resulting from migration and global talent mobility necessitates that cross-cultural management consider differences that go beyond language, dress, customs, and traditions. I am delighted to see a cross-cultural management book that is devoted to an examination of equity and inclusion across culturally diverse individuals. I applaud Jasmin Mahadevan for bringing a critical lens to issues related to power and identities in cross-cultural management.’ -- Professor Eddy Ng ‘In this book, Jasmin Mahadevan combines her vast research and significant pedagogical expertise to provide an up-to-date textbook, explaining theories from the most basic level to ones that deal with the most complicated and controversial issues of our globalized world. For this reason, the book is suitable for students learning about cross-cultural management for the first time, while also addressing more advanced issues, which would be of interest to graduate students and researchers. Ultimately, it is the authors’ unique critical approach that contributes to a ground-breaking and highly useful resource, which will no doubt become a standard text in years to come.’ -- Professor Henriett Primecz

Author Information

Jasmin Mahadevan is Professor of International Management with special focus on Cross-Cultural Management at Pforzheim University, Pforzheim, Germany. She received her master’s degree in International Business and Cultural Studies, and her doctoral degree in Cultural Anthropology and Intercultural Communication. Her background can be described as multi-cultural, multi-lingual and multi-ethnic; she has lived an internationally mobile life (with formative experiences in Germany, India, the Netherlands, Malaysia, Singapore, the People’s Republic of China, Wales, the United States, Japan, and England) and has experienced cross-cultural management as a researcher, as an intercultural trainer and consultant, and as an academic.

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