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Overview"Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees, and consumers in times of crisis. Author Kathleen Fearn-Banks addresses how to choose the best possible words to convey a message, the best method for delivering the message, and the precise and most appropriate audience, in addition to illustrating how to avoid potential mismanagement. The fifth edition of Crisis Communications includes updated cases that provide wider coverage of international crises and media technologies. It includes a new section on social media in crisis communication scenarios and includes additional comments from social media experts throughout various chapters. New case studies include ""Police Departments and Community Trust,"" ""The Oso Mudslide in Washington,"" ""School Shootings: Communications To and For Children,"" and two additional international case studies - ""Ebola Strikes Liberia: Firestone Strikes Ebola"" and ""Nut Rage and Korean Airlines."" Previous case studies no longer in this edition can be found on the book’s companion website, which also includes the Instructor’s Manual with exercises in crisis responses, guidelines for crisis manual preparation, and other teaching tools: www.routledge.com/cw/fearn-banks. Looking at both classic and modern cases in real-world situations, Crisis Communications provides students with real-world perspectives and insights for professional responses to crises. It is intended for use in crisis communications, crisis management, and PR case studies courses. Also available for use with this text is the Student Workbook to Accompany Crisis Communications, providing additional discussion questions, activities, key terms, case exercises, and further content for each chapter." Full Product DetailsAuthor: Kathleen Fearn-Banks (University of Washington, USA) , Kathleen Fearn-Banks (University of Washington) , Kathleen Fearn-Banks , Kathleen Fearn-BanksPublisher: Taylor & Francis Ltd Imprint: Routledge Edition: 5th edition Weight: 0.703kg ISBN: 9781138923737ISBN 10: 1138923737 Pages: 424 Publication Date: 12 August 2016 Audience: College/higher education , Professional and scholarly , Tertiary & Higher Education , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of Contents"1 Crisis Communications Today 2 Crisis Communications Theory 3 Communications to Prevent Crises 4 Communications When the Crisis Strikes 5 Social Media and Crisis Communications 6 ""Textbook"" Crises 7 Culture Crises --Domestic 8 Culture Crises: Foreign and International 9 Environmental Crisis 10 Natural Disasters 11 Transportation Crises 12 Product Failure and Product Tampering 13 Death and Injury 14 The Crisis Communications Plan Appendices: Generic Crisis Communications Plan for a Large Company Crisis Communications Plan for Seattle’s Union Gospel Mission Crisis Communications Plan for a Fictitious Small Business"ReviewsCrisis Communications provides a useful text for undergraduates new to the crisis field. Fearn-Banks has supplemented groundbreaking early case studies such as Johnson & Johnson's Tylenol case with defining crisis cases such as Columbine and Katrina and more timely studies such as the international Ebola outbreak and racial crises in the United States. - Dr. Barbara S. Gainey, School of Communication & Media, Kennesaw State University Crisis Communications: A Casebook Approach integrates the array of concepts necessary for effective crisis response and management: the external and the internal; the organizational and the interpersonal; the strategic and the relational. I use Crisis Communications in my courses because it applies theory to practice, and teaches crisis thinking, not just crisis management. - Dr. Brian Smith, Brian Lamb School of Communication, Purdue University Crisis Communications has become a well-recognized and leading textbook across Europe as well, which provides an engaging and up-to-date overview of the practice of this fascinating field. The book is a valuable resource for both students and practitioners who wish to explore and understand crisis communication from a practical and professional perspective through insightful and thought-provoking case studies. - Dr. Gyorgy Szondi, Leeds Beckett University, UK and International Business School, Hungary Crisis Communications provides a useful text for undergraduates new to the crisis field. Fearn-Banks has supplemented groundbreaking early case studies such as Johnson & Johnson's Tylenol case with defining crisis cases such as Columbine and Katrina and more timely studies such as the international Ebola outbreak and racial crises in the United States. - Dr. Barbara S. Gainey, School of Communication & Media, Kennesaw State University Crisis Communications: A Casebook Approach integrates the array of concepts necessary for effective crisis response and management: the external and the internal; the organizational and the interpersonal; the strategic and the relational. I use Crisis Communications in my courses because it applies theory to practice, and teaches crisis thinking, not just crisis management. - Dr. Brian Smith, Brian Lamb School of Communication, Purdue University Crisis Communications has become a well-recognized and leading textbook across Europe as well, which provides an engaging and up-to-date overview of the practice of this fascinating field. The book is a valuable resource for both students and practitioners who wish to explore and understand crisis communication from a practical and professional perspective through insightful and thought-provoking case studies. - Dr. Gyorgy Szondi, Leeds Beckett University, UK and International Business School, Hungary Author InformationKathleen Fearn-Banks is Professor of Communication in the Department of Communication at the University of Washington. Tab Content 6Author Website:Countries AvailableAll regions |
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