Overview

Competence does not speak for itself! You can't simply display it; you have to draw people's attention to it. World-renowned negotiation and deception detection expert, business professor, and mentalist Jack Nasher offers effective, proven techniques to convince others that we are talented, trustworthy, and yes, even brilliant. In 2007 world-famous violinist Joshua Bell performed incognito for 45 minutes in the Washington D.C. subway, playing a Stradivarius. Few stopped to listen; he made $32.17. Jack Nasher opens his book with this story to prove his point: demonstrating competence, even brilliance, isn't enough-you have to sell it. Nasher explores the minutiae of communication and body language to show us how to confidently convince others of our competence in a professional context. A professional mentalist, lawyer, professor, and successful businessman, Nasher is well versed in the inner workings of the human psyche. He draws on fascinating stories, the latest research, and his own experiences to offer a complete guide to putting people at ease and making them realize you really do know what you're doing.

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Jack Nasher is the founder of the NASHER Negotiation Institute and advises corporations on crucial negotiations. He is on the faculty of Stanford University, studied and taught at Oxford University, and became the youngest full-professor appointee in the history of Munich Business School. He also performs as a mentalist at the world-renown Magic Castle in Hollywood. He is an award-winning researcher, a full member of the Society of Personality and Social Psychology, and a principle practitioner with the Association of Business Psychologists. James A. Gillies has been a familiar voice across BBC television and radio for nearly a quarter of a century. Trained at the Royal Scottish Conservatoire, he has worked as an actor, continuity announcer, program narrator, and newsreader. He lives with his wife and two Norwegian Forest cats in Kilbarchan, Scotland.

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