Consumers in Cyberspace: A Special Double Issue of the journal of Consumer Psychology

Author:   Dawn Iacobucci
Publisher:   Taylor & Francis Inc
ISBN:  

9780805896237


Pages:   192
Publication Date:   01 May 2003
Format:   Paperback
Availability:   Awaiting stock   Availability explained


Our Price $118.80 Quantity:  
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Consumers in Cyberspace: A Special Double Issue of the journal of Consumer Psychology


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Overview

This special issue is on the timely topic of Consumers in Cyberspace. Due to its concentration in focus, it is intended to contribute in a highly visible manner to the need for using thoughtful conceptual structures as frameworks and theories to make progress in research and teaching. The articles in this special issue fall into five main themes: *e-commerce and Internet consumer behavior and marketing research; *recommendation agents; *anthropomorphism of the computer; *how consumers process price, value, and price-related information via the Internet; and *examination of classical information processing in the new light of e-commerce.

Full Product Details

Author:   Dawn Iacobucci
Publisher:   Taylor & Francis Inc
Imprint:   Lawrence Erlbaum Associates Inc
Dimensions:   Width: 21.60cm , Height: 1.00cm , Length: 27.90cm
Weight:   0.454kg
ISBN:  

9780805896237


ISBN 10:   0805896236
Pages:   192
Publication Date:   01 May 2003
Audience:   General/trade ,  College/higher education ,  General ,  Undergraduate
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   Awaiting stock   Availability explained

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