Free Delivery Over $100
|
|
|||
|
||||
OverviewFull Product DetailsAuthor: Nancy J. Rabolt , Judy K. MilerPublisher: Bloomsbury Publishing PLC Imprint: Fairchild Books Edition: 2nd edition Dimensions: Width: 18.70cm , Height: 2.30cm , Length: 23.50cm Weight: 0.840kg ISBN: 9781563676000ISBN 10: 1563676001 Pages: 496 Publication Date: 01 May 2009 Audience: College/higher education , Professional and scholarly , Tertiary & Higher Education , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Table of ContentsContents: Merchandise Management, Roles and Responsibilities Retailing Formats and Structures Merchandise/Store Positioning Merchandise Characteristics Merchandise Planning, Buying, Control and Profitability Sourcing Buyer/Vendor Relationships Sales Promotion, Advertising and Visual Merchandising Personal Selling and Customer Relations Entrepreneurship and Small Business Ownership Ethics and Legal Behavior in Merchandise ManagementReviewsAuthor InformationNancy J. Rabolt is a professor and Chair of the Consumer and Family Studies and Dietetics Department at San Francisco State University. Judy K. Miler is an associate professor at the University of Florida. Tab Content 6Author Website:Countries AvailableAll regions |
||||
