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OverviewFull Product DetailsAuthor: Josh OzerskyPublisher: University of Texas Press Imprint: University of Texas Press Dimensions: Width: 14.00cm , Height: 1.90cm , Length: 22.90cm Weight: 0.397kg ISBN: 9780292723825ISBN 10: 0292723822 Pages: 156 Publication Date: 15 April 2012 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of Contents* Acknowledgments * Introduction: How to Become an Icon * It Looks Like You'll Never Amount to Anything * The Coming of the Colonel * Kentucky Fried Chicken Inc. * Barbarians at the Gate * Aftermath of the American Dream * Notes * IndexReviewsFrom the book: The youthful public, polled in 2010, were woefully ignorant in thinking that Colonel Sanders was not a real person. Had he not been, the contrast between his identity and his image, his violent temper and hotblooded fits of anger, and the cool, dispassionate, and reckless way he and the company he founded were treated by the corporations for so many years would not be so poignant. The Colonel, whose ambition knew no bounds and whose stubborn, ineradicable sense of self survived even his own apotheosis, did, in fact live the American Dream. He transcended his own limitations and the conditions of his birth. But in retrospect, it was his greatest triumph, and his best legacy, that he didn't transcend them completely. He continues to represent a very real time, place, product, and person, and his icon is hollow without the man behind it. Author InformationJosh Ozersky (1967-2015) was a James Beard Award-winning food writer and cultural historian, the author of The Hamburger: A History. He writes on society and food for Time magazine and has written frequently for New York Magazine, the New York Times, Saveur, and numerous other publications. Among his other books are Archie Bunker's America: TV in an Era of Change, 1968-1978 and Meat Me in Manhattan: A Carnivore's Guide to Manhattan. Tab Content 6Author Website:Countries AvailableAll regions |