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Overview"In a world of high finance, unprecedented technological change, and cyber billionaires, it is easy to forget that a major source of global wealth is, literally, right under our noses. Coffee is one of the most valuable Southern exports, generating billions of dollars in corporate profits each year, even while the majority of the world’s 25 million coffee families live in relative poverty. But who is responsible for such vast inequality? Many analysts point to the coffee market itself, its price volatility and corporate oligarchy, and seek to ""correct"" it through fair trade, organic and sustainable coffee, corporate social responsibility, and a number of market-driven projects. The result has been widespread acceptance that the ""market"" is both the cause of underdevelopment and its potential solution. Against this consensus, Gavin Fridell provocatively argues that state action, both good and bad, has been and continues to be central to the everyday operations of the coffee industry, even in today’s world of ""free trade"". Combining rich history with an incisive analysis of key factors shaping the coffee business, Fridell challenges the notion that injustice in the industry can be solved ""one sip at a time"" - as ethical trade promoters put it. Instead, he points to the centrality of coffee statecraft both for preserving the status quo and for initiating meaningful changes to the coffee industry in the future." Full Product DetailsAuthor: Gavin Fridell ( St Mary’s University, Canada)Publisher: John Wiley and Sons Ltd Imprint: Polity Press Dimensions: Width: 14.80cm , Height: 1.40cm , Length: 21.10cm Weight: 0.268kg ISBN: 9780745670775ISBN 10: 0745670776 Pages: 208 Publication Date: 25 July 2014 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: In stock We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsGavin Fridell's insightful, well argued and up-to-date analysis of the world coffee economy demonstrates that the state's role in coffee statecraft continues to be essential to creating a more just division of the earnings in the world of coffee. As well as providing a thorough guide to the economics and politics of one of the world's most important commodities, this book will spark much needed debate about the nature of neoliberalism and market-based solutions to economic and social problems. Steven Topik, University of California Irvine Gavin Fridell's insightful, well argued and up-to-date analysis of the world coffee economy demonstrates that the state's role in coffee statecraft continues to be essential to creating a more just division of the earnings in the world of coffee. As well as providing a thorough guide to the economics and politics of one of the world's most important commodities, this book will spark much needed debate about the nature of neoliberalism and market-based solutions to economic and social problems. Steven Topik, University of California Irvine Gavin Fridell provides an invaluable, beautifully written and thoroughly engaging account of the contemporary global coffee market. I would recommend this work widely, not just for those interested in any aspect of the coffee economy but also for those interested in contemporary changes to the global economy or agrarian commodities. Economic Geography Author InformationGavin Fridell is professor of International Development at St Mary’s University, Canada. Tab Content 6Author Website:Countries AvailableAll regions |