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OverviewFew subjects in recent years have generated as fierce debate as the impact of globalization upon developing countries. Since the 1980s, the business systems of developing countries have become deeply integrated with the international economy, and trade barriers and obstacles to capital flows have been reduced drastically. China is by far the largest developing economy and Coca-Cola is by far the world's leading brand. This book analyzes the impact of The Coca-Cola Company on China's business system. This in depth study investigates the whole value chain of Coca-Cola, and contributes to a deeper understanding of the process of capitalist globalization which is re-shaping our lives. Full Product DetailsAuthor: Peter NolanPublisher: Palgrave MacMillan Imprint: Palgrave MacMillan Dimensions: Width: 14.00cm , Height: 2.80cm , Length: 21.00cm Weight: 0.454kg ISBN: 9780230013575ISBN 10: 0230013570 Pages: 336 Publication Date: 31 December 2015 Audience: General/trade , General Format: Hardback Publisher's Status: Active Availability: Awaiting stock  The supplier is currently out of stock of this item. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out for you. Table of ContentsReviewsAuthor InformationPETER NOLAN is Sinyi Professor of Chinese Management at the Judge Business School, University of Cambridge in the UK. Tab Content 6Author Website:Countries AvailableAll regions |
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