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OverviewCMF Design focuses on general key fundamental principles and processes of the use of colours, materials and finishes design as they apply to consumer products and consumer goods. It is also an overview of the different industries, the areas of expertise that professionals need to master, an overview of its emotional and functional context, and a step-by-step guide to the CMF process. This book focuses on each of the subjects: the key functional and practical aspects of colours, and an overview of their perceptions and associations according to culture and context. It also comprises 4 chapters each showcasing a different case study where materials have been used or created as the main design driver: Sustainability, Design Innovation, Manufacturing Process, and Product Strategy. CMF Design also gathers a series of the most commonly used materials and finishing technologies with their corresponding benefits, with an overview of the dos and don'ts when it comes to aesthetic and functional finishing design principles. Full Product DetailsAuthor: Liliana BecerraPublisher: Frame Publishers BV Imprint: Frame Publishers BV Dimensions: Width: 17.00cm , Height: 1.90cm , Length: 24.00cm Weight: 0.580kg ISBN: 9789491727795ISBN 10: 9491727796 Pages: 208 Publication Date: 07 March 2016 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: To order  Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us. Table of ContentsCMF Design 1 Introduction to CMF Design What is CMF Design? The Industry The CMF Design Professional Q&A with Suzette Henry 2 Emotional Context Perceived Value Culture Evocative Nature Visual Design Languages 3 Functional Context Target Consumers Physical Environment Product Categories Time to Market Marketplace 4 CMF Creation Step 1: Information Gathering Step 2: Establishing a Narrative Step 3: Creating a CMF Strategy Step 4: Understanding Part Break Up Step 5: Creating CMF Palettes Step 6: CMF Development Colour Design 5 Functional Attributes of Colours Colour Affinity Darks and Lights Quiet and Loud Colour Conventions Brands and Colours Colour Measuring Tools 6 Culture and Context of Colours Cultural Context Black, Perilous Juice White, Filling Goodness Red, Pippin' Hot Ice Orange, Clever Snap Yellow, Don't Worry, Be Corny Green, Lucky Lick Blue, Keep it Cool Purple, Beat the Boost Silver, Intergalactic Mind Gold, Flamboyant Reward Material Design 7 Materials First Material Combination Strategies 8 Material Design Based on Sustainability Case study: Designing Sustainable Materials with the BMWi Series Q&A with Sandy McGill 9 Material Design Based on Manufacturing Process Case study: Machined Aluminium with Neal Feay 10 Surface Design Based on Product Strategy Case study: Merging Surface Design and Product Strategy with rohi Finish Design 11 Sensorial Finishes Elevating Value 12 Functional Finishes Q&A with Nancy Holman Metals Plastics Textiles Leather Wood Glass CoatingsReviewsAuthor InformationLiliana is an independent design strategist, professor, writer and curator based in Los Angeles California. Through STUDIO LILIANA BECERRA Inc. Liliana and her team of global experts advise Fortune 500 companies and brands on the recognition of global insights, emerging trends and their articulation into strategic design opportunities. Liliana is also Faculty member of the Product Design department at Art Center College of Design in California, where she teaches design research, design insights and color, material & finish design. Tab Content 6Author Website:Countries AvailableAll regions |
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