Awards

• Winner of Association for Asian Studies South Asia Council Ananda Kentish Coomaraswamy Book Prize 1998
• Winner of Association for Asian Studies South Asia Council Ananda Kentish Coomaraswamy Book Prize 1998.

Overview

In this path-breaking and entertaining study, the author concentrates on the problem of what to wear rather than describing what is worn. She demonstrates how different individuals and groups have used clothes to assert power, challenge authority, define or conceal identity, and instigate or prevent social change at various levels of Indian society from the village to the nation. Three main issues are addressed: questions of national identity as seen through the clothing controversies of the Indian elite in the late colonial period; questions of local identity as experienced by women in rural Gujarat; and the recent development of urban fashion trends which reappropriate regional styles. Emma Tarlo demonstrates the complexity of interaction between these different levels of sartorial change. Thus she combines ethnographic analysis of Gandhi's loincloth and village embroidery with a rich depiction of the importance of clothing in India. The work is amply illustrated with over 100 photographs, advertisements and cartoons.

Full Product Details

Author:   Emma Tarlo
Publisher:   C Hurst & Co Publishers Ltd
Imprint:   C Hurst & Co Publishers Ltd
Dimensions:   Width: 13.80cm , Height: 2.00cm , Length: 21.60cm
Weight:   0.889kg
ISBN:  

9781850651765

ISBN 10:   1850651760
Pages:   320
Publication Date:   18 July 1996
Audience:   College/higher education ,  Undergraduate ,  Postgraduate, Research & Scholarly
Format:   Paperback
Publisher's Status:   Active
Availability:   Temporarily unavailable  
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Table of Contents

Searching for sartorial satisfaction in the late 19th century; Gandhi and the recreation of Indian dress; the problem of what to wear unresolved; problems of dress in a gujarati village; some Brahman dilemmas; some peasant dilemmas; some low-caste dilemmas; fashion fables of an urban village.

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