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OverviewThis book investigates the politics of transatlantic trade, specifically the Transatlantic Trade and Investment Partnership negotiations. Using a novel approach, the authors analyze the rhetorical choices made by opponents and supporters of an agreement, and the logical behind their arguments. Opponents used emotive frames and strategically chosen issues to increase public opposition to the negotiations; supporters countered, but also accommodated, parts of opponents’ rhetoric in hopes of quelling discontent. The study also highlights the resulting changes to EU trade policy, thus contributing to the literatures on trade policy, politicization, and rhetorical analysis. Full Product DetailsAuthor: Leif Johan Eliasson , Patricia Garcia-Duran HuetPublisher: Springer Nature Switzerland AG Imprint: Springer Nature Switzerland AG Edition: 1st ed. 2019 Weight: 0.454kg ISBN: 9783030133658ISBN 10: 3030133656 Pages: 145 Publication Date: 28 March 2019 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Table of Contents1. Chapter 1: Introduction. Why Look At Trade And Rhetoric? 2. Chapter 2: Previous Attempts at Transatlantic Trade Agreements, and the Rationale for Launching the Transatlantic Trade and Investment Partnership Negotiations 3. Chapter 3: Theory and Method 4. Chapter 4: The Campaign Against the Transatlantic Trade and Investment Partnership 5. Chapter 5: Supporters’ Rhetoric in the Public Duel 6. Chapter 6: What Underlies the Rhetoric in the Public Rhetorical Duel? 7. Chapter 7: Why Opponents Prevailed, and lessons from Transatlantic Trade and Investment Partnership NegotiationsReviewsAuthor InformationLeif Johan Eliasson is Professor in the Department of Political Science and Economics at East Stroudsburg University, USA. Patricia Garcia-Duran Huet is Associate Professor in the Economic History Department at the University of Barcelona, Spain. Tab Content 6Author Website:Countries AvailableAll regions |
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