Overview

This book provides a comprehensive and up-to-date scholarly examination of how China builds international relationships through public diplomacy practices, together with an assessment of the impact of these practices around the world. It explores the sources of China's evolving strategies, how the past influences the present, and the impact of domestic factors that shape China's communication strategies. Including a wide range of detailed examples, the book also discusses how far China is creating new models that will reshape the current landscape of public diplomacy. Chapters 1 and 11 of this book are freely available as downloadable Open Access PDFs under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license available at http://www.taylorfrancis.com.

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9781032183572

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Reviews

As China's global influence increases, its communication strategies have become more diversified and sophisticated. This new volume of essays tackles the question of China's position in the world. The history of China's public diplomacy is expertly unpacked along with Chinese visions of the future. Sport, pop culture, documentary and architecture are combined with ideology to make this a must read for all researchers of China. - Michael Keane, Adjunct Professor, Queensland University of Technology, Australia Both informative and insightful, this volume provides a comprehensive analysis of the strategies and practices of China's international communication as well as its impact on foreign relations between China and other parts of the world from macro and micro perspectives. A highly valuable reading for those interested in the topic. - Li Zhang, Jean Monnet Chair in European Media, Culture and Society; Associate Professor, Director of the Institute of Public Relations and Strategic Communication, School of Journalism and Communication, Tsinghua University, China

As China's global influence increases, its communication strategies have become more diversified and sophisticated. This new volume of essays tackles the question of China's position in the world. The history of China's public diplomacy is expertly unpacked along with Chinese visions of the future. Sport, pop culture, documentary and architecture are combined with ideology to make this a must read for all researchers of China. - Michael Keane, Adjunct Professor, Queensland University of Technology, Australia Both informative and insightful, this volume provides a comprehensive analysis of the strategies and practices of China’s international communication as well as its impact on foreign relations between China and other parts of the world from macro and micro perspectives. A highly valuable reading for those interested in the topic. - Li Zhang, Jean Monnet Chair in European Media, Culture and Society; Associate Professor, Director of the Institute of Public Relations and Strategic Communication, School of Journalism and Communication, Tsinghua University, China

Author Information

Xiaoling Zhang is a Professor of Media and Communication at Xi’an Jiaotong-Liverpool University, China. Corey Schultz is an Associate Professor in Media and Communication Studies at the University of Nottingham Ningbo China.

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