Chaotics: The Business of Managing and Marketing in the Age of Turbulence

Author:   Steven Menasche ,  Philip Kotler ,  John A Caslione
Publisher:   Gildan Media Corporation
ISBN:  

9798200600953


Publication Date:   01 April 2017
Format:   Audio  Audio Format
Availability:   In stock   Availability explained
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Chaotics: The Business of Managing and Marketing in the Age of Turbulence


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Overview

We have entered into an entirely new era, an age of increasingly frequent and intense periods of turbulence in the global economy. Unlike past recessions, today's crises have precipitated a need for businesses to develop a new mindset, one that takes into account intermittent periods of disturbance, allowing them to thrive while under the constant threat of chaos. Complete with metrics and measurements, Chaotics outlines a powerful new system for managing waves of uncertainty affecting customers, employees, and other stakeholders. In this climate of increased turbulence, no organization can survive with less.

Full Product Details

Author:   Steven Menasche ,  Philip Kotler ,  John A Caslione
Publisher:   Gildan Media Corporation
Imprint:   Gildan Media Corporation
ISBN:  

9798200600953


Publication Date:   01 April 2017
Audience:   General/trade ,  General
Format:   Audio
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Steve Menasche is a conservatory-trained actor, musician, and martial artist who has toured the world with West Side Story, Jesus Christ Superstar, and the American Folk Theatre. As a voice actor, he has completed over 140 audiobooks and has been featured in national radio and television campaigns. As a musician, Steve records and performs with the San Francisco Free Jazz Collective. He is also the founder of the Hapkido Institute and continues to teach regularly in San Francisco and as a visiting instructor internationally. Coming soon... Coming soon...

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