Overview

Build Profit and Purpose-without the guesswork. Business Men is the definitive playbook for founders who refuse to pick between revenue and impact. Co-authors Hon. Daren D. Pernell and Roderick D. Joseph blend Wall Street know-how with nonprofit savvy to hand you ready-to-use scripts, templates, and a 90-day action plan that will: Validate fast: Customer-interview blueprints and 48-hour landing-page tests that save thousands. Choose the right structure: LLC, S-Corp, 501(c)(3), L3C, or CIC-know the tax and funding trade-offs. Launch & scale: Pricing psychology, single-channel marketing sprints, and SOP templates that free you from daily firefighting. Fund mission work: Grants, earned income, and hybrid cross-subsidy frameworks that keep cash and impact flowing. Measure what matters: One-page dashboards that track profit margins and community outcomes. You'll love this book if... You crave a crystal-clear launch sequence that fits real-life budgets. You're ready to secure 501(c)(3) status-or B-Corp certification-and need a guided walkthrough. You believe ""business success"" and ""social good"" belong in the same sentence. Stop stalling. Start building. Grab your copy of Business Men today and move from idea to impact in the next 90 days.

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