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OverviewTraditional theories, models, and methods within the business literature often address a general view of the environment including sociocultural, technological, political, and economic factors. However, there is a lack of infrastructural attention in these concepts which this paper intends to contribute with by analyzing how regional specific infrastructural variables can be aggregated to one comparative measure and what that measure's scope of use could be in the market analysis. In this paper, infrastructural data are compiled and calculated in a manner which allows an indexing which is presented as an Infrastructural Status Index (InfraStat Index). The contributions of this index are that it is a complementary part of the company's environmental assessment, such as their PEST- and SWOT-analyses, and a supporting quantitative tool in their strategic planning processes. However, the index has both business and macroeconomic scopes of use and the authors intend to demonstrate the benefits in both fields. The main target groups of this paper are academics within the fields of business and macroeconomics and practitioners who are, or are about, to internationalize their businesses. Full Product DetailsAuthor: Emil A Bergdahl , Markus M KvarnlofPublisher: LAP Lambert Academic Publishing Imprint: LAP Lambert Academic Publishing Dimensions: Width: 15.20cm , Height: 0.70cm , Length: 22.90cm Weight: 0.186kg ISBN: 9783843371810ISBN 10: 3843371814 Pages: 120 Publication Date: 17 November 2010 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |