Asian Agribusiness Management: Case Studies In Growth, Marketing, And Upgrading Strategies

Author:   Ralph D Christy (Cornell Univ, Usa) ,  Joselito Bernardo (Asian Productivity Organization, Japan) ,  Aimee Hampel-milagrosa (Asian Development Bank, Philippines) ,  Lin Fu (Cornell Int'l Inst For Food, Agriculture & Development, Usa)
Publisher:   World Scientific Publishing Co Pte Ltd
ISBN:  

9789813233133


Pages:   260
Publication Date:   09 October 2018
Format:   Hardback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Asian Agribusiness Management: Case Studies In Growth, Marketing, And Upgrading Strategies


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Overview

This book of case studies is designed to provide useful information for instructional purposes and for those interested in the management of Asian agribusiness. This collected volume of case studies is organized around three major themes-growth, marketing, and upgrading strategies. Many of the cases herein were used in Advanced Agribusiness Workshops jointly organized by the Asian Productivity Organization and Cornell University held in Bangkok, Manila, and Bali. Through a case study-driven approach, this book offers an opportunity for students, policymakers, and business owners to consider the impact of key trends like value-addition, urbanization, the environment, regional integration, climate change, and technology on Asian agribusinesses.

Full Product Details

Author:   Ralph D Christy (Cornell Univ, Usa) ,  Joselito Bernardo (Asian Productivity Organization, Japan) ,  Aimee Hampel-milagrosa (Asian Development Bank, Philippines) ,  Lin Fu (Cornell Int'l Inst For Food, Agriculture & Development, Usa)
Publisher:   World Scientific Publishing Co Pte Ltd
Imprint:   World Scientific Publishing Co Pte Ltd
ISBN:  

9789813233133


ISBN 10:   9813233133
Pages:   260
Publication Date:   09 October 2018
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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