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OverviewIn this era of constant change and globalization, political and international issues influence the business environment worldwide and penetrate our lifestyle and expectations in ways beyond most imaginations. The increasing transparency of information provides easier access to current events, new concepts, and data. Yet we are bounded by the complexity of understanding the interdependence resulting from this fast-paced world with an almost overwhelming amount of new responsibilities. With a Foreword by H.E. Claudia Fritsche, Ambassador extraordinary and plenipotentiary, along with the humorous illustrations by award-winning cartoonist David Clark-this book is a fantastic choice for readers to comprehend the most crucial international business and trade issues facing us nowadays. Thought-provoking, witty, and enjoyable, this book offers fresh insights and perspectives, which can inspire real-life understanding and applications one shall not miss. Full Product DetailsAuthor: Michael R. CzinkotaPublisher: Business Expert Press Imprint: Business Expert Press Dimensions: Width: 15.20cm , Height: 0.90cm , Length: 22.90cm Weight: 0.222kg ISBN: 9781631575754ISBN 10: 1631575759 Pages: 100 Publication Date: 30 December 2016 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationProfessor Michael R. Czinkota teaches international marketing and business at the McDonough School of Business at Georgetown University and the University of Kent in Canterbury. During leaves, he served the U.S. government as Deputy Assistant Secretary of Commerce, as head of the U.S. Delegation to the OECD Industry Com-mittee in Paris and as senior trade advisor for Export Controls. He received the Life-time Achievement Award in 2007. Throughout the past 35 years Czinkota was con-sistently listed in every international marketing and business ranking as a top 20 author, and as one of the three most published contributors to international busi-ness research in the world by the Journal of International Business Studies. He is a distinguished fellow of the Academy of Marketing Science and of the Chartered In-stitute of Marketing. The Universidad Ricardo Palma of Lima. Peru named its new International Marketing School after Czinkota. Tab Content 6Author Website:Countries AvailableAll regions |
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